Director of Marketing and Business Development - Relocation Assistance
At a glance
Leadership Marketing Leadership role at Clearskyhealth. WI-Kenosha · full-time.
Pay not stated Marketing Leadership salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Build, run, assess, and refine marketing and sales plans using data, trends, and regional needs
- Set clinical liaison targets, review results, and oversee tracking for calls, referrals, admissions, and outpatient visits
- Find regional partnership and expansion opportunities while improving department efficiency
- Lead public relations and promotional work across conferences, seminars, advertising, media, and government relations
- Work with clinical leaders to launch and promote new programs and services
What you bring
- At least three years in healthcare marketing, with five years in the healthcare field preferred
- A bachelor’s degree in healthcare or marketing is preferred, along with supervisory experience
- Working knowledge of patient mix, regulations, reimbursement, and their effects on hospital operations
- Proficiency with Excel, Word, Outlook, and PowerPoint, plus strong planning and communication skills
- A current driver’s license, insurable status, and an acceptable driving record
Who this fits
This role suits a senior healthcare marketer who can direct clinical liaisons, manage sales plans, and represent a rehabilitation hospital to local providers. Clinical credentials such as LPN/LVN, RT, RN, PT, OT, or SLP are preferred. The full-time position is based in Kenosha, Wisconsin, and relocation assistance is available up to $5,000.
From the employer
Join a Top-Ranked Rehabilitation Hospital as Director of Marketing and Business Development!
We’re seeking a dynamic marketing leader to support a rehabilitation hospital ranked in the top 10% nationwide. Clinical background preferred. This full-time role offers relocation assistance up to $5,000, tuition reimbursement/student loan repayment, a competitive salary with quarterly bonus potential, comprehensive benefits (medical, dental, vision, 401k, PTO, paid holidays, life and accident insurance), and growth opportunities. Be part of a mission-driven team making a difference every day.
The Director of Marketing and Business Development is responsible for the planning and execution of all marketing efforts including public relations, marketing, and sales, to ensure full occupancy of the Hospital. This position also represents the Hospital to local providers and promotes positive public relations and clinical services. This position must integrate company values into daily practice.
Essential Functions:
- Develops, implements, evaluates, and refines integrated strategic marketing and sales plans based upon data, trends, and market needs.
- Identifies potential partnerships and growth opportunities within the region, and methods to enhance efficiency within the department.
- Directs and develops individual clinical liaison goals and monitors results for sales calls, referrals, admissions, outpatient visits, etc.
- Ensures liaison team effectively tracks sales activity, maintains client profiles, develops monthly sales plans, and ensures compliance with company’s standards of conduct.
- Achieves budgeted volume goals for average daily census (ADC) and admissions.
- Ensures competency adherence for clinical liaisons.
- Works with management teams to negotiate/renegotiate contracts with payors to generate volume.
- Coordinates all marketing and public relations activities such as exhibits at conferences, seminars/in-services, advertising, media relations, government relations, etc.
- Works in conjunction with clinical leadership to develop and promote new programs and services.
- Performs other job-related duties as assigned.
Minimum Job Requirements
Minimum Education & Experience:
- Three years’ experience in healthcare marketing required.
- Five years current experience in healthcare industry preferred.
- OR one year working experience in ClearSky Hospital.
- Bachelor’s degree in healthcare field or marketing preferred.
- Supervisory experience strongly preferred.
Required Licenses, Certifications, and/or Documentation:
- Must maintain acceptable driving record, current driver’s license, and insurability.
- Clinical licensure such as LPN/LVN, RT, RN, PT, OT, SLP preferred.
Required Knowledge, Skills, and Abilities:
- Demonstrates an understanding of patient mix, regulatory requirements, reimbursements, etc. that impact overall hospital operations.
- Demonstrates proficiency in MS Office software, including Excel, Word, Outlook, and PowerPoint.
- Effective organizational and time management skills.
- Effective written and verbal communication skills.
- Ability to develop and implement successful strategic sales plans.
- Ability to prioritize, meet deadlines, and complete complex tasks.
- Ability to maintain quality and safety standards.
- Ability to work independently.
- Ability to maintain proper levels of confidentiality.
- Ability to work closely and professionally with others at all levels of the organization.
#INDKEN
Not this one either?
Claude or ChatGPT reads the other 90,537 for you.
Get better matches →