Digital Marketing & E-Commerce Manager (Construction & Building Products)
At a glance
Mid-level Digital Marketing role at D2B. Remote, Philippines · full-time.
Pay not stated Digital Marketing salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Run and improve the Shopify store, covering product pages, information, and the buyer experience
- Keep product data accurate and connected across systems, ideally using CIN7 or a comparable platform
- Grow unpaid search traffic through SEO and website improvements
- Manage Google Ads, email campaigns, retention efforts, and social content across Facebook, Instagram, and LinkedIn
- Use GA4 to evaluate results and turn findings into practical recommendations
What you bring
- At least three years of digital marketing and e-commerce experience
- Hands-on experience running Shopify stores from setup through ongoing management
- Working knowledge of SEO, Google Ads, social marketing, product catalogs, and website content
- Experience analyzing performance with GA4 and reporting tools
- Independence, organization, and the ability to handle competing priorities
Who this fits
You’ll suit a hands-on marketer who can combine e-commerce operations, website work, promotion, and lead generation for a product-focused business. Construction, building products, manufacturing, wholesale, CIN7, email platforms, Google Merchant Center, or Meta Business Suite experience would strengthen your fit. The job is fully remote under an independent contractor arrangement, follows New Zealand business hours, and requires a reliable computer and stable internet connection.
From the employer
Position: DIGITAL MARKETING & E-COMMERCE MANAGER (CONSTRUCTION & BUILDING PRODUCTS)
Salary range: Php 70,000/month (The final amount will be at the the client discretion basing on the candidate’s skills and experience.)
Working Hours: New Zealand Business Hours (Monday–Friday)
Work set-up: Full time, 100% Remote work under Independent Contractor Agreement
Holidays: New Zealand public holidays
Recruitment process: possible multiple client interviews and an assessment
About the Company & Opportunity
We are partnering with a growing New Zealand-based supplier of premium construction and surface technology products serving trade professionals, builders, and contractors across New Zealand and the Pacific. As the business continues to expand its digital presence, we are seeking a hands-on Digital Marketing & E-Commerce Manager to own and optimize the entire online customer journey. This role combines e-commerce operations, website management, digital marketing, and lead generation to drive growth and deliver a seamless customer experience. If you enjoy working with product-based businesses and thrive in a role that blends strategy with execution, we'd love to hear from you.
Key Responsibilities
- Manage and optimize the Shopify website, including product pages, content, and customer experience.
- Maintain accurate product information and system integrations, preferably with CIN7 or similar platforms.
- Drive organic growth through SEO and website optimization.
- Manage Google Ads campaigns and monitor ROI.
- Execute email marketing campaigns and customer retention initiatives.
- Create and manage content across Facebook, Instagram, and LinkedIn.
- Track performance using GA4 and provide actionable insights and recommendations.
Work Setup
- Permanent Work From Home
- Must have a reliable computer and stable internet connection
- Must be available to work during New Zealand business hours
Requirements
- 3+ years of experience in digital marketing and e-commerce.
- Proven experience managing Shopify stores end-to-end.
- Strong understanding of SEO, Google Ads, and social media marketing.
- Experience handling product catalogs and website content.
- Analytical mindset with experience using GA4 and reporting tools.
- Ability to work independently and manage multiple priorities.
Preferred Experience
- Experience with CIN7 or similar ERP/inventory systems.
- Background in construction, building products, manufacturing, wholesale, or other technical product industries.
- Experience with Klaviyo, Mailchimp, or similar email marketing platforms.
- Familiarity with Google Merchant Center and Meta Business Suite.
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