Semiotic Labs - Marketing & Social Media
At a glance
Mid-level Social Media role at deCircle. Remote, United States · full-time · no salary stated · we estimate $77,500–$120,000.
deCircle has not published a salary for this role. The figure below is our estimate, not theirs.
Growth Roles summary, based on the employer's posting.
What you'll do
- Create blog articles, Twitter threads, and outside-facing material that build Semiotic’s presence
- Turn technical updates into clear product messaging, positioning, blog posts, and announcements
- Run company and leadership Twitter accounts while keeping the Webflow site current
- Improve technical content for search and clarity, adding basic Figma, Canva, or multimedia assets
- Handle media inquiries and pursue podcasts, guest posts, speaking opportunities, and other PR work
What you bring
- Bring three to seven years in content marketing, product marketing, or developer-relations marketing
- Write well across blog content, Twitter threads, and product messaging
- Have experience with social media and PR, including media relations or speaking opportunities
- Explain complex subjects engagingly while working comfortably with technical teams
- Take ownership independently in a developer-heavy, loosely structured environment
Who this fits
You’ll suit a proactive marketer who can work independently and make technical subjects accessible to developers. The role involves close collaboration with leadership and technical teams, with crypto or Web3 familiarity helpful but not required. It is listed as a remote position in New York, United States
From the employer
Semiotic Labs is a team of multidisciplinary experts in AI, cryptography, and software engineering solving unsolved problems in Web3. We tackle challenges like trust-minimized micropayments, low-latency request processing, data verification, and dynamic pricing. Our research has been published at leading AI conferences like NeurIPS, and we’ve developed novel optimization algorithms. We make Web3 smarter and more verifiable.
Semiotic is a core developer of The Graph ($1B+ market cap), an indexing protocol for organizing and accessing blockchain data, and the parent company of Odos, a market-leading liquidity aggregator supporting $5B+ in monthly trading volume.
The Role
We’re looking for a Marketing and Content Manager to help shape Semiotic’s narrative, manage our online presence, and create compelling content that resonates with developers. You’ll work closely with leadership to drive thought leadership and brand awareness across multiple channels.
What You’ll Do
Content and Thought Leadership: Develop blog posts, Twitter threads, and external content to enhance Semiotic’s presence. Support leadership's personal brand and translate technical concepts into developer-friendly narratives.
Product Marketing: Distill technical updates into clear messaging, refine positioning, and assist in blog posts and announcements. Optimize content for discoverability (SEO for technical topics) and clarity.
Social Media and Website Management: Manage and grow company and leadership Twitter presence. Maintain and update our Webflow-based website, ensuring messaging stays current. Support basic visual content creation (Figma, Canva) or multimedia assets for blog posts and social media.
PR and External Relations: Handle media outreach, press inquiries, and thought leadership opportunities, including podcasts, guest posts, and speaking engagements.
3-7 years in content marketing, product marketing, or developer relations marketing.
Strong writing skills (blog posts, Twitter threads, messaging).
Experience with social media and PR (Twitter, media relations, speaking opportunities).
Comfortable working with technical teams and translating complex topics into engaging content.
Crypto/Web3 familiarity is a plus but not required.
Proactive and independent—able to take ownership in a dev-heavy, low-structure environment.
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