Product Marketing Manager | Low Power Radar
At a glance
Mid-level Product Marketing role at Edbz. Dallas · full-time.
Pay not stated Product Marketing Manager salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Set worldwide product and pricing direction for low-power radar automotive applications
- Lead global go-to-market programs, promotional work, and launches for radar products
- Assess current and emerging markets, then connect findings to technical product development
- Manage and develop experienced product marketing engineers while maintaining operational execution
- Build customer acquisition programs and strengthen sales enablement with field sales and applications teams
What you bring
- A bachelor's degree in electrical engineering, ECE, computer engineering, or a comparable engineering discipline
- At least three years of relevant engineering work that includes leading teams
- Working knowledge of embedded systems and strong analytical, communication, and problem-solving abilities
Who this fits
You’ll suit a people-leading product marketing role that combines engineering, market assessment, pricing, customer acquisition, and sales enablement. The position is based in Dallas and requires effective collaboration with technical, sales, operations, and external stakeholders. The employer will not sponsor visas or work authorization for this position.
From the employer
Change the world. Love your job.
We are seeking a Marketing Manager to join our Low Power Radar – Automotive team! This role sits in TI's Low Power Radar - automotive business line, focused on fast-growing automotive applications: in-cabin monitoring, kick-to-open sensing, parking assist, blind spot detection, and door obstacle detection. Our marketing team owns customer opportunities end-to-end - from demand creation and initial exploration through device evaluation, design-in, and revenue management - developing product positioning, gathering customer feedback, and driving cross-functional action across technical, sales, and operations teams to close gaps and grow the business.
This role includes:
- Strategic Leadership: Driving global product and pricing strategies to maximize market competitiveness and revenue growth.
- Go-to-Market Execution: Direct the development and deployment of comprehensive Go-to-Market (GTM) programs, including promotional activities and global product launches.
- Market Intelligence: Conduct rigorous assessments of existing and emerging markets to identify growth opportunities and align technical product development with market needs.
- Team Development: Lead, mentor, and grow a team of experienced Product Marketing engineers, ensuring continuous talent development and operational excellence.
- Global Business Development: Spearhead worldwide customer acquisition initiatives.
- Sales enablement: Through your team, build a strong brand for LPR-A products with the TI field sales/applications team.
Texas Instruments will not sponsor job applicants for visas or work authorization for this position.
Minimum requirements:
- Bachelor's degree in relevant engineering field such as Electrical Engineering, ECE, Computer Engineering, etc.
- 3+ years of relevant engineering experience including experience leading teams
Preferred qualifications:
- Passion for leading and developing others
- 2+ years of experience in a demand create role at TI
- Ability to establish strong relationships with key stakeholders critical to success, both internally and externally
- Strong verbal and written communication skills
- Ability to quickly ramp on new systems and processes
- Demonstrated strong interpersonal, analytical and problem-solving skills
- Ability to work in teams and collaborate effectively with people in different functions
- Ability to take the initiative and drive for results
- Strong time management skills that enable on-time project delivery
- Understanding of embedded systems
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