Brand Strategy Manager - Marketplace Partnership
At a glance
Mid-level Brand Marketing role at Front Row Group. New York · $75,000–$100,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Manage daily relationships across a portfolio of six to eight key brand accounts
- Set marketplace plans for Amazon and other channels to grow revenue and business results
- Work with Performance Marketing to improve traffic, conversion, and profitability metrics
- Coordinate SEO, Creative, Logistics, and Brand Health teams around unified commerce plans
- Review account data, forecasts, promotions, and sales updates to surface risks and growth opportunities
What you bring
- At least four years in account management
- Hands-on experience with Amazon Seller Central; Vendor Central knowledge is an advantage
- Strong client communication and relationship-building skills
- Confidence using data to form strategic recommendations
- Working knowledge of Excel, Word, PowerPoint, and Google tools
Who this fits
You’ll suit this role if you’re organized, self-directed, detail-focused, and comfortable leading client conversations while coordinating multiple internal teams. The position manages six to eight accounts and reports to a Director of Brand Strategy. The company is headquartered in SoHo, New York City, with additional offices in San Diego, Hamburg, and Bratislava.
From the employer
At Front Row, we partner with leading brands to accelerate their ecommerce growth. We leverage our capabilities and proprietary technology to design, market, distribute and accelerate brands on a global scale. We’re continually cultivating functional areas of expertise and retaining the highest caliber of talent — while sharing knowledge and data, creating efficiencies, and looking at every aspect of our client’s business from a 360 perspective. We work effectively to give every client the hands-on support, niche knowledge, and first-access they need to win in the world’s most competitive commerce markets and make each of our six capabilities the first to act on the next big things.
We live for the exchange of energy between brands and audiences, you should too, and we’ve made it our mission to expand every brand’s market share and heart share. Because we believe every transaction has the potential to be transformational.
We leverage data-driven insights from Catapult, our proprietary technology, and our deep understanding of marketplaces like Amazon, Walmart.com, TikTok Shop, to craft strategies unique to each brand we work with while protecting their pricing and channel strategies at every lifecycle stage and in any global market.
About the role:
Reporting to a Director, Brand Strategy, the Account Manager will service 6-8 key accounts within our brand portfolio, as the main point of contact across cross-functional teams across the organization.
Role Responsibilities:
Own day-to-day client relationships and drive long-term client retention through strategic partnership and proactive communication
Lead account strategy across Amazon and marketplace channels, identifying opportunities to drive revenue growth and improve overall business performance
Partner closely with Performance Marketing teams to optimize advertising performance and improve KPIs across traffic, conversion, and profitability metrics
Collaborate cross-functionally with SEO, Creative, Logistics and Brand Health teams to deliver integrated commerce strategies
Analyze account performance and identify opportunities across content, advertising, pricing, promotions, and assortment to maximize ROI
Build and guide promotional calendars in alignment with business goals, seasonality, and tentpole moments
Lead weekly client calls and present sales and advertising performance through weekly, monthly, quarterly, and annual business reviews
Track progress toward annual revenue goals and internal sales targets, proactively identifying risks and growth opportunities
Develop and maintain annual sales and demand forecasts in partnership with internal operational teams and clients
Support onboarding of new brands and ensure successful execution against launch timelines and growth plans
Internally coordinate cross-functional teams to ensure aligned execution and delivery against client goals
Requirements
Minimum of 4 years in a Account Management role
Amazon Seller Central experience a must (Vendor Central a plus)
Exceptional communicator with strong client-facing and relationship management skills
Experience in Beauty and Health and Wellness a plus
Self-motivated with a high attention to detai
Must be organized and thoughtful
Experience with analyzing data to make strategic recommendations
MS Office Skills Microsoft Excel, Word, PowerPoint, Google
Experience with Asana, Helium10, DataHawk a plus
Benefits:
Health, dental, and vision
PTO
Summer Fridays
Wellness and commuter benefits
Work with a fun, consultative team of experts
Location - headquartered in SoHo, New York City with offices in San Diego, Hamburg and Bratislava
Salary: $75,000 - $100,000 + bonus
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