Field Marketing Manager - ANZ (4019)
At a glance
Mid-level Event Marketing role at GBG. Sydney · full-time.
Pay not stated Field Marketing Manager salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Work with sales to profile existing and prospective accounts and find growth opportunities
- Help deliver account-based campaigns through live events and focused outreach
- Shape campaign plans around buyer personas and named accounts to move engagement forward
- Prepare content and campaign briefs with internal teams and outside partners
- Bring ANZ sales feedback to marketing to strengthen campaign results
What you bring
- B2B marketing experience, preferably in a technology setting
- A strong record of working with sales and other customer-facing teams
- Familiarity with 6sense or a comparable account-based marketing platform
- Experience helping plan and deliver marketing events
- Knowledge of digital, ABM, content and event campaigns, plus data-led optimisation
Who this fits
You’ll suit a proactive marketer who works closely with sales, develops ideas and uses performance data to improve campaigns. The role is based onsite in Sydney and supports activity across ANZ.
From the employer
Enabling safe and rewarding digital lives for genuine people, everywhere
We make it our mission to ensure more genuine people have digital access to opportunities, and businesses have access to more genuine people. Our technology draws on diverse and reliable data to create a single point of truth for identity and address verification.
With over 30 years of experience behind us our team and technology are focused on enabling safe and rewarding digital lives for everyone. Regardless of age, location or background, genuine people everywhere should be able to digitally prove who they are and where they live.
Field Marketing
The Field Marketing team at GBG consists of regional marketing professionals across the Americas, EMEA and APAC. Together, the team delivers account-based marketing, event marketing, and in-market programmes to support pipeline growth across each region. Field Marketing plays a key role in executing GBG’s go-to-market strategy and driving regional performance.
Field Marketing Manager - ANZ
The Field Marketing Manager ANZ will support the delivery of account-based marketing campaigns and in-person activations across the region. Working closely with the sales team, this role will help execute one-to-one and one-to-few account plans, contribute to buyer research, and support the development of targeted messaging and multi-channel campaigns that drive pipeline and revenue growth.
What you will do
- Partner with sales to build account profiles and identify opportunities across both existing customers and new business
- Support the execution of account‑based field campaignsincluding in-person events and targeted outreach
- Help build campaign plans aligned to personas and specific accounts, to drive engagement and pipeline progression
- Contribute to content and campaign briefs, working with internal teams and external partners
- Gather feedback from the ANZ sales team and share insights with marketing to improve campaign performance
Skills we’re looking for
- Experience in a B2B marketing role, ideally within a technology environment
- Strong collaboration with sales and customer-facing teams
- Familiarity with ABM platforms such as 6sense (or similar)
- Experience supporting event marketing, including planning and delivery
- Understanding of multi-channel campaigns across digital, ABM, content and events
- A proactive mindset with the ability to generate ideas and optimise performance using data
To find out more
As an equal opportunity employer, we are dedicated to creating a diverse and inclusive workplace where everyone feels valued and empowered. Please inform your GBG Talent Attraction Partner if you require any reasonable adjustments to the interview process.
To chat to the Talent Attraction team and find out more about our benefits and why we’re a great place to work, drop an email to behired@gbgplc.com and we’ll be in touch. You can also find out more about careers at GBG and check out our current opportunities at gbgplc.com/careers.
Not this one either?
Claude or ChatGPT reads the other 90,537 for you.
Get better matches →
