Social Media Channels & Content Expert (m / w / d)

Hyundai Motor Europe hyundai-europe.com Open · verified Sep 24, 2026

Offenbach Mid-level Social Media

At a glance

Mid-level Social Media role at Hyundai Motor Europe. Offenbach.

Pay not stated Social Media salary

RoleSocial Media

SeniorityMid-level

LocationOffenbach

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll set pan-European social content and channel strategies, including governance and supporting infrastructure
You'll lead digital campaigns and content across each vehicle's lifecycle, from launch through phase-out
You'll coordinate production, localization, and rollout with markets, internal teams, and agencies
You'll plan, optimize, and report on campaigns using performance data across social and digital channels
You'll manage content systems, tagging, distribution, and market KPIs while guiding community and brand consistency

What you bring

You have a marketing or related university degree
You bring at least five years' experience, including three in ATL, campaign management, or digital marketing
You understand social platforms, formats, trends, engagement, workflows, asset management, and localization
You can analyze performance, track KPIs, and steer projects, stakeholders, and agencies
You communicate and present well in fluent English; other European languages are a plus

Who this fits

You'll suit this role if you work in a structured, proactive, results-focused way and take strong ownership while combining analysis with creativity and storytelling. The role is based in Offenbach, Germany, with flexible hours and hybrid working. You'll operate across European markets in a highly international environment.

From the employer

Role Summary:

Drive Hyundai’s digital and social media presence across Europe. As Social Media Channels & Content Expert (m/w/d), you shape and execute pan-European digital content and channel strategies with a strong digital-first mindset. You combine strategic thinking, content expertise, and performance-driven optimization to strengthen brand communication, improve audience engagement, and continuously evolve Hyundai’s social media ecosystem.

We want you to:

Define and implement pan-European digital content and channel strategies with a focus on social media, governance, and infrastructure
Develop and steer digital-first campaigns and social media content across the full vehicle lifecycle, from launch to phase-out
Coordinate and manage pan-European content production, localization, and deployment across markets
Collaborate with internal stakeholders and agency partners to deliver compelling and consistent social media content and campaigns
Drive campaign planning, execution, optimization, and performance reporting across all key social and digital channels
Continuously improve campaign performance using analytics and monitoring tools
Explore and scale new content channels, formats, and digital trends, including platforms such as TikTok
Oversee and optimize content management systems, tagging structures, and distribution processes across Europe
Define and monitor digital maturity KPIs across markets, including social performance, content adaptation, CI compliance, and community management
Develop and distribute social media and influencer guidelines to ensure brand consistency across local markets
Support and guide markets and agency partners on all aspects of digital communication, content development, and activation
Drive community management excellence and support the growth and engagement of Hyundai’s digital communities

About you:

University degree in Marketing or a related field
Minimum 5 years of professional experience, including at least 3 years in ATL, Campaign Management, or Digital Marketing roles
Strong experience in digital-first campaign strategy and social media ecosystem management
Deep understanding of social media platforms, content formats, digital trends, and customer engagement strategies
Experience in campaign performance analysis, reporting, and KPI tracking
Strong understanding of content production workflows, asset management, and multi-market localization processes
Excellent project management, stakeholder management, and agency steering skills
Strong analytical mindset combined with creativity and storytelling capabilities
Structured, proactive, and results-oriented working style with strong ownership mentality
Excellent communication and presentation skills
Fluent in English; additional European languages are a plus

Rewards and Benefits

A competitive salary and benefits package
Flexible working hours and a hybrid working policy
Continued learning and professional development
Car sharing and lease mobility program
Complimentary daily lunch at our canteen and subsidized breakfast options
Complimentary fitness facility and the opportunity to join various sporting clubs
Highly international working environment