Social Media Specialist- Zenata, Morocco
At a glance
Mid-level Social Media role at IKEA - Al Homaizi Limited. Zenata · full-time.
Pay not stated Social Media salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Plan, produce, and publish social content that supports IKEA’s brand and commercial goals
- Localize global or regional content while preserving IKEA’s messaging standards
- Coordinate agencies handling content production, publishing, and performance improvements
- Track engagement, KPIs, trends, customer behavior, and competitor activity to refine content
- Support digital campaigns and connect communication across commercial, PR, web, Food, and Sustainability teams
What you bring
- You can adapt social content to local audiences without losing IKEA’s tone and identity
- You can evaluate social performance and turn findings into stronger content choices
Who this fits
You’ll suit a collaborative marketing environment where social media, campaigns, and integrated communication are central to the work. The role is onsite in Zenata, while the company overview focuses on IKEA Kuwait. You’ll need to submit your CV in English and describe the career direction or challenges you want to pursue.
From the employer
About IKEA Kuwait
IKEA is the leading Life at Home brand in Kuwait. We offer well-designed, functional, and affordable, good quality home furnishing beautiful solutions, produced with care for people and the environment. There are several companies with different owners, working under the IKEA Brand, all sharing the same vision: to create a better everyday life for the many people.
IKEA has been in Kuwait for more than 40 years, operated by Al Homaizi Limited and is very well established in Kuwait. IKEA has 6 stores in Kuwait, IKEA The Avenues, The Warehouse, 360, Assima Mall, Khiran Mall and IKEA For Business in Shuwaikh.
Who we are and how we work
We believe in people. We have an optimistic attitude in the way we are and in the way we do things. We believe in diversity, equality and inclusion because they increase our understanding of our customers and each other. We empower and develop our teams through on-job intensive trainings, working together and providing an international and diverse workplace.
In IKEA, every job is different, and every day is different. Are you up to the challenge to join our dynamic and creative work environment?
To plan, execute and optimize social media communication for IKEA, ensuring strong brand presence, engagement, and consistency in tone of voice while contributing to commercial and marketing objectives
- Act as a member of the marketing team and proactively contribute to the marketing plan.
- Plan, create, and publish social media content aligned with IKEA tone of voice, brand identity, and local relevance to achieve business results and brand KPi’s
- Ensure consistency of messaging across all social media platforms
- Adapt “global/regional” content to local market needs while maintaining brand standards
- Manage and coordinate with external agencies for content creation, publishing, and performance optimization
- Monitor and analyze social media performance, engagement, and KPIs to drive continuous improvement
- Identify trends, customer behaviors, and competitor activity to enhance content strategy
- Support campaign execution across digital channels in alignment with omnichannel strategy
- Collaborate with internal stakeholders (commercial, Food, PR, web, Sustainability… ) to ensure integrated communication
- Drive an open and collaborative working environment, reflecting IKEA values and culture
Please send your CV in English and tell us in which direction you would like to take career, if you are experienced in a particular field or looking for completely new challenges.
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