Product Marketing Specialist | Connectivity & IoT
Inetum Open · verified Sep 24, 2026 At a glance
Mid-level Product Marketing role at Inetum. Lisbon · full-time.
Pay not stated Product Marketing Specialist salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Shape positioning for Connectivity and IoT solutions across multiple industries
- Create go-to-market presentations and sales materials for commercial teams
- Work with product, sales and pre-sales colleagues to strengthen existing offerings
- Track market shifts, competitors and technology developments in Connectivity and IoT
- Turn technical ideas into clear business messaging and inform product evolution
What you bring
- A degree in business, economics, engineering or a related discipline
- Professional fluency in Portuguese and English
- Confident use of Microsoft Office and practical experience with AI tools such as Microsoft Copilot
- Clear communication, strong organization and the ability to handle competing priorities
- A customer-minded, analytical approach with strong awareness of markets
Who this fits
You’ll suit a Lisbon-based hybrid role that connects product management, go-to-market work and market intelligence. Experience in telecommunications, enterprise connectivity, IoT, product marketing, market research or solution commercialization is valued. You’ll work across product, sales, pre-sales and subject-matter teams.
From the employer
Inetum is a European leader in digital services. Inetum’s team of 28,000 consultants and specialists strive every day to make a digital impact for businesses, public sector entities and society. Inetum’s solutions aim at contributing to its clients’ performance and innovation as well as the common good. Present in 19 countries with a dense network of sites, Inetum partners with major software publishers to meet the challenges of digital transformation with proximity and flexibility. Driven by its ambition for growth and scale, Inetum generated sales of 2.5 billion euros in 2023.
We are looking for a Product Marketing Specialist to support the evolution and commercialization of Connectivity and IoT solutions across multiple industry verticals.
This role sits at the intersection of Product Management, Go-To-Market strategy and Market Intelligence, helping transform technical capabilities into market-ready propositions that generate customer value and business growth.
The successful candidate will collaborate closely with Product Managers, Pre-Sales teams and subject matter experts to develop compelling value propositions, support commercial initiatives and contribute to the evolution of the product portfolio.
Key Responsibilities
- Support the design and positioning of Connectivity and IoT solutions for different industry sectors.
- Develop Go-To-Market materials, presentations and commercial collateral.
- Collaborate with Product, Sales and Pre-Sales teams to structure and enhance existing offerings.
- Analyze market trends, competitive dynamics and technology developments within Connectivity and IoT ecosystems.
- Gather and consolidate customer and stakeholder feedback to support product evolution.
- Contribute to business cases and opportunity assessments for new initiatives.
- Translate complex technical concepts into clear business-oriented messaging.
- Support strategic initiatives aimed at expanding market adoption and revenue opportunities.
- Degree in Business, Economics, Engineering or related field.
- Professional proficiency in Portuguese and English.
- Strong knowledge of Microsoft Office tools.
- Interest in and practical use of AI-powered productivity tools such as Microsoft Copilot.
- Strong written and verbal communication skills.
- Ability to manage multiple stakeholders and priorities.
- Analytical mindset with strong market awareness.
- Customer-focused approach.
- Ability to simplify and communicate complex concepts effectively.
- Strong organizational skills.
Valued Experience
- Telecommunications sector.
- Enterprise Connectivity solutions.
- Internet of Things (IoT).
- Product lifecycle management.
- Product Marketing.
- Solution positioning and commercialization.
- Market research and competitive intelligence.
Not this one either?
Claude or ChatGPT reads the other 90,537 for you.
Get better matches →
