growthroles

Product Marketer - Talent & Skills Intelligence Platform | Hybrid - Princeton, NJ | Open to local NJ-based candidates only

Infopro Learning Open · verified Sep 24, 2026
Hybrid Princeton Full-time Mid-level Product Marketing

At a glance

Mid-level Product Marketing role at Infopro Learning. Princeton · full-time · $85,000–$120,000 base.

SalaryStated by Infopro Learning
$85,000 – $120,000
Base salary for this role, in USD per year, as published in the posting.
RoleProduct Marketing
SeniorityMid-level
LocationPrinceton
WorkplaceHybrid
EmploymentFull-time
Base pay$85,000–$120,000
PostedSep 16, 2026 · 8d ago
Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • Lead launches from positioning through asset creation, execution, and measurement with the founder
  • Create consistent website copy, decks, one-pagers, campaigns, and product messaging
  • Improve sign-up, onboarding, in-product communication, and the path to active use
  • Track competitors, customers, analysts, and category shifts in written leadership updates
  • Build marketing calendars, operating rhythms, tools, and metrics that show program returns

What you bring

  • At least five years in marketing or product marketing, including substantial early-startup experience
  • A product launch from zero through its first paying customers, with clear lessons from the outcome
  • Daily use of AI research, writing, creative, design, and campaign-production tools
  • Strong writing across website headlines, enterprise one-pagers, and other marketing formats
  • Confidence reading funnel data, creating straightforward analysis, and explaining the underlying story

Who this fits

This suits a mid-level product marketer who has built early-stage marketing without an existing playbook and can work directly with a founder. You must be based locally in New Jersey and work onsite in Princeton, with the option to work from home two days each week. Preferred experience includes the HR and talent ecosystem, product-led self-serve SaaS, and enterprise B2B purchasing.

From the employer

Product Marketer - Talent & Skills Intelligence Platform | Hybrid - Princeton, NJ | Open to local NJ-based candidates only


Role Type: Full-time employee

Location: Hybrid — onsite in Princeton, NJ, with flexibility to work from home two days a week

We're building an AI-native talent and skills intelligence platform that turns real evidence of capability into learning, career paths, and workforce decisions. We're early, moving fast, and already in front of real customers. This is a founding marketing hire: we're looking for someone to work directly with the founder and own how the company shows up in the market.

This is for someone who has done this before: worked in early-stage startups, taken a product from zero to its first customers, and knows what a launch takes when nothing exists yet. No playbook, no brand recognition, no queue of leads.

What you'll do:

  • Own product launches end to end: define the story with the founder, build the plan, create the assets, run the moment, measure what landed

  • Turn the company narrative into market-facing material: website copy, decks, one-pagers, campaigns, and product messaging that stays consistent everywhere the product shows up

  • Own the self-serve funnel: sign-up flow, onboarding communication, in-product messaging, and the conversion path from first touch to active use

  • Run market review as a discipline: track the category, watch competitors, listen to customers and analysts, and turn what you learn into a regular written read for leadership

  • Identify and develop partnership and channel opportunities that extend our reach, and run a regular channel review of what's working

  • Operationalize marketing: build the calendar, cadences, tools, and metrics so marketing runs as a repeatable system with a clear read on what each program returns

  • Build deep fluency in the skills, learning, and talent domain, enough to write and speak about it with credibility

What you bring:

  • 5+ years in marketing or product marketing, with meaningful time at early-stage startups

  • At least one product taken from zero to its first paying customers, and the ability to walk through what shipped, what worked, what failed, and what you'd do differently

  • Daily fluency with AI tools across the stack: research and writing assistants, AI creative and design tools, and AI-assisted campaign production

  • Excellent writing, with the ability to shift register from a website headline to an enterprise one-pager without losing the thread

  • Comfort with data: reading funnel numbers, building a simple analysis, and telling the story behind it

  • Preferred: working knowledge of the HR/talent ecosystem (HRIS, LMS/LXP, skills taxonomies); experience marketing a product-led, self-serve SaaS product; exposure to enterprise B2B buying

Compensation and Benefits

  • Salary range: $85,000 to $120,000. Final compensation depends on experience and skill alignment.

  • Comprehensive benefits package including medical, dental, and vision insurance, a 401(k) retirement plan, and paid time off and holidays.

    • This range reflects the Product Marketer role as posted. Candidates with more senior experience are welcome to apply and may be considered for other current or future roles, each with its own posted salary range.

If you want to help build the market presence for a product from the ground up, and you'd rather see your work live within days than sit in a review cycle, we'd like to talk.

Infopro Learning is an equal opportunity employer. We consider all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other characteristic protected by law. If you need a reasonable accommodation during the application process, please contact learningtalent@infoprolearning.com.

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