Brand Manager Sort Code BMR / 002
On-site Lagos Full-time Manager Brand Marketing
At a glance
Mid-level Brand Marketing role at Lextorah LDS. Lagos · full-time.
Pay not stated Brand Marketing salary
RoleBrand Marketing
SeniorityManager
LocationLagos
WorkplaceOn-site
EmploymentFull-time
PostedMay 3, 2013 · 163mo ago
Role brief
Growth Roles summary, based on the employer's posting.
What you'll do
- Build and execute plans that connect customers with the company’s product value
- Lead brand messaging programs and oversee campaign delivery
- Track market measures tied to brand preference, equity, and share
- Direct advertising agencies and production of outdoor, TV, and radio materials
What you bring
- A first degree in Marketing or Business Administration
- At least six years of work experience, including four years across brand management, advertising, and product life cycle tracking
Who this fits
You’ll suit a brand marketing manager role focused on strategy, communications, market tracking, and agency supervision. The position is onsite in Lagos within a manufacturing company with branches nationwide.
From the employer
A reputable manufacturing company based in the South East of Nigeria with branches nationwide needs professionals for immediate employment in the following leadership positions
- Developing and implementing strategies to effectively reach customers and communicate the value proposition of the company’s products.
- Initiating and managing brand communication plans and campaigns
- Developing and monitoring key market indices as they affect brand preference equity and brand share.
- Supervising advertising agencies and managing production of advert creative materials. E.g. outdoor, TV and Radio.
- First degree in Marketing or Business Administration.
- At least 6 years work experience with 4 years experience in brand management, advertising, product life cycle monitoring.
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