Digital Marketing Specialist- Email & CRM
Mercury Radio Arts Open · verified Sep 24, 2026 At a glance
Mid-level Digital Marketing role at Mercury Radio Arts. Remote, United States · full-time.
Pay not stated Digital Marketing Specialist salary
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll write and send daily, weekly, and campaign emails with clear, on-brand messaging
- You'll build segments, targeting, personalization, and automated journeys across the subscriber lifecycle
- You'll plan messaging around releases and live events with content and production teams
- You'll track email performance, run tests, and turn findings into improvements
- You'll maintain list quality and data accuracy while learning what the audience needs
What you bring
- Bring two to four years of email or lifecycle marketing experience
- Write clearly, hold attention, and balance storytelling with performance goals
- Use email platforms, with Iterable experience viewed favorably
- Understand segmentation, personalization, and automation
- Submit a cover letter covering your writing, familiarity with Glenn Beck and his brand, and role fit
Who this fits
You’ll suit a role that combines audience storytelling, email execution, lifecycle strategy, and performance analysis. You should care about Torch’s focus on truth, history, faith, and the future of the country, not only campaign mechanics. The role is listed as remote in Dallas, and applicants must include the requested cover letter to be considered.
From the employer
NOTE TO APPLICANTS: When applying, please provide a brief cover letter demonstrating 1) your writing skills; 2) your familiarity with Glenn Beck and his brand; and 3) why you are a good fit for this role. Candidates that do not provide this will not be considered.
About Mercury Radio Arts & Torch
Mercury Radio Arts is the media company founded by Glenn Beck, home to his national radio show and a growing portfolio of content, platforms, and initiatives.
Our newest venture, Torch, is a direct-to-audience platform built for people who want more than headlines and noise. It’s focused on truth, history, faith, and the ideas that shape a free society. Through original programming, deep-dive investigations, and immersive storytelling, Torch is designed to inform, challenge, and equip people to better understand the world around them.
We’re building something intentional. And we’re looking for people who want to be part of it.
About the Role
This isn’t just an email marketing job.
We’re building a direct relationship with an audience that cares deeply about truth, history, faith, and the future of the country. And how we communicate with that audience matters.
We’re looking for someone to own that responsibility.
What You’ll Do
Email & Messaging (Core Responsibility)
- Write and execute daily, weekly, and campaign-based emails
- Develop compelling, on-brand copy that reflects our voice and mission
- Build and deploy campaigns in our ESP
- Manage segmentation, targeting, and personalization
- Own the messaging calendar tied to our biggest moments (special releases, live events, etc)
- Work closely with our content and production teams to amplify what matters most
Lifecycle & Journey Management
- Design and optimize the journeys that shape how people experience Torch:
- First impression (welcome/onboarding)
- Ongoing engagement
- Re-engagement when people drift away
- Make every touchpoint feel intentional, not automated
Analytics & Optimization
- Track and report on performance (open rates, CTR, conversions, revenue)
- Run A/B tests on subject lines, messaging, and offers
- Identify trends and provide actionable insights to improve performance
- Help define and measure lifecycle KPIs (engagement, retention, LTV)
Take Ownership of the Audience
- Build smart segmentation and targeting strategies
- Maintain list health and data integrity
- Help us better understand who our audience is and what they need
What We’re Looking For
- 2-4 years of experience in email or lifecycle marketing
- A strong writer who knows how to hold attention and communicate clearly
- Experience with email platforms (bonus points if you have used Iterable)
- Someone who understands both storytelling and performance
- Familiarity with segmentation, personalization, and automation
- Someone who cares about the mission—not just the mechanics
What Success Looks Like
- Our emails get opened, read, and shared
- Our audience feels more connected, informed, and engaged
- We are acquiring and retaining more subscribers to Torch
- We build a stronger, more resilient direct relationship with our audience
If you’re just looking to manage campaigns, this probably isn’t the right fit. But if you want to help build something truly meaningful we’d love to talk. Only candidates that submit a cover letter explaining why they are a good fit for this role will be considered.
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