Marketing Analyst III
At a glance
Mid-level Marketing Analytics role at Mindlance. San Francisco · contract · no salary stated · we estimate $134,000–$150,000.
Mindlance has not published a salary for this role. The figure below is our estimate, not theirs.
Growth Roles summary, based on the employer's posting.
What you'll do
- Review weekly spend and results across performance marketing channels using key metrics
- Investigate channel-specific questions through focused, ad hoc analysis
- Build templates that support recurring performance reporting and tracking
- Work with Performance Marketing teams to run and monitor optimization tests
- Evaluate growth opportunities and estimate effects on audience, revenue, margin, and KPIs
What you bring
- At least four years of analytical experience in Paid Search
- Strong analytics and database skills, including detailed Excel analysis and modeling
- Familiarity with AdWords, DoubleClick, Omniture, and other marketing analytics tools
- Ability to turn data findings into practical marketing recommendations
- Clear communication, careful work with numbers, and effective teamwork
Who this fits
This role suits an acquisition-focused analyst who is comfortable working with substantial data and collaborating with marketing teams. It is an onsite contractor position in San Francisco for at least six months. Experience from an ad agency can fit the role.
From the employer
Mindlance is a national recruiting company which partners with many of the leading employers across the country. Feel free to check us out at http://www.mindlance.com.
Title: Marketing Analyst III (EBAYJP00013593)
Location: San Francisco, CA
Duration: 6+ Months contract
Responsibilities:
• 4+ years analytic experience in Paid Search.
• Strong analytical skills and database experience, including ability to perform detailed analysis and modelling in excel.
• Familiarity with core performance marketing platforms and other Marketing Analytics tools - including AdWords, DoubleClick, Omniture,.
• Strong ability to derive insights and recommendations from data and turn them into actionable marketing insights.
Job Description:
• Perform weekly analysis of performance marketing channel spend and performance across all key metrics
• Conduct ad-hoc deep dive analysis for each of the performance marketing channels as needed
• Build data templates to enable ongoing reporting of analysis and tracking of performance
• Collaborate with the Performance Marketing teams to design, implement and monitor optimization tests within each of the channels
• Assess the operational implications of optimization and testing techniques; work with the core teams to mitigate any risks
• Identify optimization opportunities and perform sizing analysis to assess the incremental audience, revenue, contribution margin and other potential impacts to core KPIs
• Communicate effectively both verbally and in writing with different stakeholders across all levels of StubHub (including Leadership)
• Pull together multiple data sources to identify trends and insights in a timely manner
• Establish KPI goals and benchmarks for each individual channel
- good communication skills
- team player
- time management
- attention to details- working with a lot of numbers
- someone from an ad agency would be okay. more analytic skills for a company/account. acquisition focused.
All your information will be kept confidential according to EEO guidelines.
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