Marketing Research Analyst
At a glance
Mid-level General Marketing role at Mindlance. Baltimore · contract · no salary stated · we estimate $75,000–$129,000.
Mindlance has not published a salary for this role. The figure below is our estimate, not theirs.
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll plan research studies, choosing methods and timelines that fit each business question
- You'll build discussion guides and screeners, then help run focus group research
- You'll design and program questionnaires and keep survey findings current in the research repository
- You'll analyze data and turn key findings into strategic insights and business recommendations
What you bring
- You have at least three years of marketing research experience
- You hold a bachelor's degree
Who this fits
This role suits a mid-level marketing research professional who can support several business departments with customer, advertising, branding, and satisfaction research. You'll work onsite in Baltimore as a contractor, with the assignment lasting at least twelve months.
From the employer
Mindlance is a national recruiting company which partners with many of the leading employers across the country. Feel free to check us out at http://www.mindlance.com.
Job Title: Marketing Research
Location: Charles Center Plaza , Baltimore, Maryland-21203
Duration: 12+ Months
Position Requirements:
- Support various departments of the business that need research support. Research projects generally focus on, but are not limited to, customer segmentation, advertising optimization, branding, and customer satisfaction.
- Use data to provide insight to drive key strategic business decisions.
Essential Duties:
- Take on research plan design, methodology, and timing.
- Create discussion guides, screeners, and assist with focus group research.
- Perform monthly updates to the Research Repository to include all results from surveys in one location
- Questionnaire design and programming
- Conduct thorough and careful analysis of data, by gathering critical information, then analyzing, interpreting and synthesizing key learnings.
- Communicate strategic insights based on data and provide sound business recommendations.
Experience:
- 3+ years marketing research related experience.
Education:
- Bachelor’s
If you are interested feel free to reach Ajay Kumar on #732-243-0011 or email your resume on ajayk(at)mindlance.com
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