Senior Product Marketing Specialist
At a glance
Senior Product Marketing role at Mitel. Sofia · full-time.
Pay not stated Product Marketing Specialist salary
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll shape product positioning and value propositions for assigned Mitel solutions
- You'll produce and refresh briefs, web copy, presentations, brochures, emails, and social content
- You'll coordinate regional launches, timelines, reviews, and go-to-market deliverables
- You'll turn technical details into customer-focused messages for internal and external audiences
- You'll research competitors, track market shifts, and maintain battlecards and sales resources
What you bring
- You bring at least three years in marketing, including product, B2B, content, or related work
- You communicate clearly in spoken and written English across varied audiences and channels
- You have created marketing assets, presentations, digital content, or sales enablement materials
- You organize multiple deadlines carefully and coordinate work across stakeholders
- You can work independently, raise issues, suggest fixes, and complete assigned projects
Who this fits
This role suits you if you can translate technical product information into clear marketing and sales content while coordinating with Product Management, Sales, Regional Marketing, and external agencies. The position is based in Sofia, Bulgaria, with a hybrid setup, and supports Mitel's global organization.
From the employer
At Mitel, you will have the opportunity to help businesses connect, collaborate and provide better experiences for our customers. You will deliver valuable contributions in creating business success within our global organization utilizing your unique attributes, skills and experience.
Please take a moment to look over this opportunity and if interested, feel free to send us your application. If this is not the right opportunity for you, you can also sign up for Job Alerts by creating an account. This will give you a profile that you can use for all future applications, and you will be notified whenever a new position that matches your criteria becomes available.
Overview:
Senior Product Marketing at Mitel helps connect product innovation with customer needs. In this role, you will contribute to the development and execution of product marketing initiatives across Mitel's communications portfolio, helping translate technical capabilities into clear, compelling messaging for customers, partners, and internal stakeholders.
Working closely with Product Management, Sales, Regional Marketing teams, and creative resources, you will play an active role in bringing products, launches, and sales enablement programs to market while developing a strong understanding of Mitel's products, markets, and customers.
Responsibilities:
Messaging & Content:
Contribute to the development and maintenance of product messaging, value propositions, and positioning for assigned products or solutions.
Create and update marketing assets, including product briefs, web content, sales presentations, brochures, email campaigns, social media content, and customer-facing materials.
Translate technical product information into clear, customer-focused messaging for both customer-facing and internal audiences.
Ensure marketing materials remain current, accurate, and aligned with product updates.
Launch & Campaign Support:
Support and coordinate product launches and go-to-market activities across multiple regions.
Coordinate project timelines, deliverables, and stakeholder reviews to support launch readiness.
Track project status and help identify risks or dependencies that may impact delivery schedules.
Maintain product marketing collateral libraries and content repositories to ensure resources remain up to date and accessible.
Cross-Functional Collaboration:
Partner with Product Management, Sales, Regional Marketing teams, and external agencies to support marketing initiatives.
Prepare marketing briefs and coordinate creative development activities with guidance from senior stakeholders.
Support alignment across teams to ensure the successful execution of product marketing initiatives.
Market & Competitive Intelligence:
Conduct competitive research and monitor market trends relevant to assigned product areas.
Gather customer, partner, and sales feedback to support ongoing messaging and positioning improvements.
Maintain competitive battlecards and internal knowledge resources.
Support sales enablement efforts through the creation and maintenance of product resources, FAQs, and competitive materials.
Requirements:
Strong written and verbal communication skills in English.
Ability to create clear, accurate, and engaging content for a variety of audiences and channels.
Experience developing marketing materials, presentations, digital content, or sales enablement assets.
Strong organizational and project coordination skills.
Ability to manage multiple tasks and deadlines in a fast-paced environment.
Strong attention to detail and follow-through on deliverables.
Experience coordinating projects involving multiple stakeholders is preferred.
3+ years of experience in marketing.
Experience in product marketing, B2B marketing, content marketing, or related fields.
Exposure to working within regional or global organizations is preferred.
Experience supporting product launches, campaigns, or go-to-market initiatives.
Ability to work independently on assigned projects while seeking guidance when needed.
Proactive approach to learning new products, technologies, and markets.
Ability to identify issues, propose solutions, and follow through on execution.
Additional Skills (Advantageous):
Experience in the telecommunications, unified communications (UC), contact center, or cloud technology industries.
Familiarity with enterprise technology buyers, channel partners, and B2B marketing environments.
Experience working with marketing automation, content management, or analytics platforms.
Knowledge of go-to-market planning, sales enablement, and product launch processes.
What we offer?
Professional Growth in a Global Company
Individual Career Path
Talent Program
E-Learning Hub
Knowledge Sharing Programs and Trainings
Mentor Support
Flexible Working Hours
Home Office
26 Paid Vacation Days
5 Wellness Fridays Vacation
Medical Care including Dental Care, Glasses, etc.
Referral Bonus
Food Vouchers
Multisport Card
Store Discounts
Team Buildings and Company Events
Lounge and Game Areas
Metro Station next to the Office
For more information, visit Why Mitel or follow us on LinkedIn here.
Mitel is committed to achieving workforce diversity and creating an inclusive working environment. Diversity makes sense for us, for our customers and for our future. We value different perspectives, skills and experiences, and welcome applications from all sections of the community.
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