Marketing Manager
At a glance
Mid-level General Marketing role at NOVACARD. Ciudad de México · full-time.
Pay not stated Marketing Manager salary
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll build and run campaigns across digital and offline channels to grow awareness and acquisition
- You'll oversee paid media, social, SEO, and CRM activity within the digital program
- You'll coordinate brand and merchant marketing with Sales and Operations to support growth
- You'll assess results, improve acquisition efforts, and build KPIs and reporting dashboards
- You'll manage agency and vendor relationships while supporting retention and engagement
What you bring
- You have a bachelor's degree in marketing, communications, business, or a related field
- You bring at least five years of marketing experience, including at least two years managing
- You understand digital channels and analytics, with both creative and data-focused thinking
- You have advanced English
- Startup, financial services, retail, or consumer-business experience is preferred
Who this fits
You'll suit a creative, analytical marketer who can work in a fast-paced startup environment. This is a full-time, onsite role in Ciudad de México. The position favors someone comfortable managing agencies, vendors, and cross-functional work with Sales and Operations.
From the employer
The Marketing Manager will be responsible for developing and executing both offline and online marketing strategies to drive brand awareness, customer acquisition, and business growth.
This role requires a highly creative and analytical professional capable of operating in a fast-paced startup environment
Key Responsibilities
Develop and execute marketing campaigns across online and offline channels.
Manage digital marketing initiatives including paid media, social media, SEO, and CRM campaigns.
Coordinate branding and merchant marketing activities.
Analyze campaign performance and optimize acquisition strategies.
Collaborate with Sales and Operations teams to support business growth.
Manage relationships with agencies and marketing vendors.
Support customer retention and engagement initiatives.
Monitor market trends and competitor activity.
Develop marketing KPIs and reporting dashboards.
Bachelor’s degree in Marketing, Communications, Business, or related field.
5+ years of marketing experience.
2+ years of management experience
Experience in startups, financial services, retail, or consumer-focused industries preferred.
Strong understanding of digital marketing channels and analytics.
Creative and data-driven mindset.
Advanced English
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