growthroles

Head - Product Marketing

Optiva Open · verified Sep 24, 2026
Anywhere in the World Full-time Mid-level Product Marketing

At a glance

Mid-level Product Marketing role at Optiva. Anywhere in the World · full-time.

Pay not stated Product Marketing salary

RoleProduct Marketing
SeniorityMid-level
LocationAnywhere in the World
EmploymentFull-time
PostedApr 13, 2026 · 5mo ago
Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • You'll align Product, Sales, and Marketing around offering and go-to-market decisions
  • You'll shape productisation, repeatable value propositions, and scalable offerings
  • You'll bring market insight into roadmap, differentiation, and investment choices
  • You'll turn technical capabilities into executive-level business outcomes and stories
  • You'll engage customer leaders early and test strategy against market reality

What you bring

  • Bring experience and understanding of telecom operator businesses
  • Know software, B2B, and complex-solution selling environments
  • Show you can connect technical capabilities to business and executive value
  • Bring AI-related experience, comfort with ambiguity, and cross-functional leadership
  • Influence senior leaders without formal authority and present effectively to C-level audiences

Who this fits

You’ll suit this role if you’re a commercially minded strategic influencer who can connect product, sales, marketing, partners, and customers. The work involves ambiguity, senior-level challenge, customer visits, and international travel, with influence rather than formal authority. The listing places the role in Finland but does not specify a city or work arrangement.

From the employer

It's fun to work in a company where people truly BELIEVE in what they're doing!

We're committed to bringing passion and customer focus to the business.

Job Summary

Qvantel is a leading BSS software and services company, enabling telecom industry customers to drive efficiency, growth and customer experience excellence with Qvantel Flex Suite software. Qvantel has strong products, wide global customer base, deep technical credibility and proven delivery capability. To further accelerate our global growth and ensure we align quickly with fast moving industry landscape, we will strengthen our organisation with dedicated Head of Product Marketing role. This is not traditional product marketing. It is a cross-functional strategic role driving key offering and GTM decisions with strategic market insights and in close collaboration with customers and partners.

Role Mission

The Head of Product Marketing ensures that:

  • Market and customer signals are captured before RFPs

  • Market signals are turned into decision-relevant insights shaping our offerings

  • Strategic offering & GTM decisions are done in collaboration between Product, Sales and Marketing

  • Product capabilities are translated into clear, repeatable, executive level value stories

  • Product strengths are described as sellable outcomes and business value, not features alone

Key Responsibilities

  • Lead cross-functional collaboration between Product, Sales and Marketing

  • Turn offerings into standardised, repeatable and scalable products and value proposition

  • Support roadmap logic, differentiation and investment discussions with market insight

  • Translate product capabilities into outcome driven, executive level narratives

  • Stresstest sales and product strategy with market reality

  • Facilitate and challenge strategic discussions with senior leaders

  • Support early engagement with customers’ executive decisionmakers

  • Own the “why this, why now, why us” storyline at Qvantel

Success Measures

Success will be visible and measurable through:

  • Clear, shared positioning and value propositions across the company

  • Stronger executive level trust building and earlier customer engagement

  • Better productisation of key value propositions and more repeatable deals

  • Stronger customer business case driven selling

  • Improved deal quality and shorter sales cycles

Required Profile

We are looking for a senior, strategic change maker and influencer

Experience & capability

  • Understanding and experience from telecom operator business

  • Strong understanding of software business / B2B / complex solution selling

  • Proven ability to translate technical capability into business and executive value

  • Experience working at the intersection of Product, Sales and Marketing

  • Experience / skills related to AI as opportunity for industry and sofware business

  • Comfort operating in ambiguity and shaping new structures

Leadership & Influence

  • Strong orchestrator of cross functional discussion, debate and decision making

  • Senior enough to challenge Product and Sales leadership

  • Credible partner to CTOlevel and Sales leadership

  • Able to lead without formal authority

Communication & Mindset

  • Strategic, outcome oriented and commercially minded

  • Comfortable to collaborate and drive impact both internally and visiting customers

  • Ability for applying out-of-the-box thinking, and exploring new, innovative ways of working

  • Strong presenter and storyteller — especially at C-level

  • Ability to travel internationally

Why Join?

  • High leverage role with visible commercial and strategic impact

  • Direct influence on how Qvantel competes and wins

Reporting

To be agreed (strong cross-functional mandate with Product, Sales, Marketing)

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