Senior Copywriter - Remote
At a glance
Senior Copywriting role at Reedsy. Remote, United Kingdom · full-time · $60,000–$90,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Create a unified Reedsy voice and keep its brand rules current across channels
- Write landing pages, lead magnets, emails, newsletters, social posts, ads, and modal copy
- Review opens, clicks, and conversions to improve later copy and campaign ideas
- Coordinate with writers, illustrators, animators, and YouTubers on assets, storyboards, and scripts
- Give thoughtful feedback while maintaining a high bar for your own work
What you bring
- You have conversion-copy experience from large campaigns at a fast-growing startup
- Your portfolio covers both short-form and long-form writing across varied formats
- You can shift between playful headlines and technical explanations, with brand-voice experience
- You know email marketing, conversion optimization, A/B testing, Google Analytics, and related analytics tools
- You are a native-level English speaker familiar with publishing and writing-craft concepts
Who this fits
This role suits a senior copywriter who combines creative range with analytical review of campaign results. You’ll work remotely from the United Kingdom and collaborate with a broad content team. Fluency in multiple languages and published writing are listed as bonuses.
From the employer
About Reedsy
We’re here to give authors the tools and resources they need to create beautiful books. Our marketplace gathers the industry's best publishing professionals — the likes of Neil Gaiman's editor, Nora Roberts' book marketer, and GRRM’s cover designer.
We’ve grown to a community of 5,000,000 authors, and transformed the way people write and publish their book. Want to hop on board and help us get to our next destination? Cool, keep reading!
Responsibilities
Your role is to develop new concepts and craft world-beating copy that convert traffic into eager and knowledgeable users of our products. You will:
Develop a consistent tone of voice for Reedsy across multiple channels;
Own and evolve our brand guidelines;
Help onboard writers to ensure consistency across every channel;
Write copy for our landing pages, lead magnets, email campaigns, newsletters and social media posts;
Come up with new creative ideas to convert our traffic;
Review copy performance (open rates, click-through, conversions) and use those learnings to sharpen future work;
Work closely with a team of content creators (writers, illustrators, animators, and YouTubers) on ad and modal copy, graphic assets, storyboards and video scripts; and
Bring a high standard to your own copy and honest, useful feedback to everyone else's.
Requirements
Both a very analytical and highly creative individual;
Experience creating conversion copy for large-scale campaigns at a fast-growth startup;
A varied portfolio of copy, from short form to long form;
Ability to write with range, from playful campaign headlines to technical writing concepts;
Proven experience shaping brand guidelines and tone of voice;
Familiarity with the publishing industry and writing craft concepts;
Experience with email marketing, conversion optimization and A/B testing;
Familiarity with Google Analytics and other analytics tools; and
Native-level English speaker.
Bonus Points
Fluent in multiple languages. Reedsy welcomes applicants of all cultures and backgrounds;
A good dose of ambition, a willingness to learn, and a great sense of fun;
Your writing has been published in some shape or form.
Benefits
Work from home;
Paid paternal and maternal leave;
Annual team retreat
Salary range:
$60K – $90K
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