Business Development & Marketing Specialist
At a glance
Mid-level General Marketing role at SNIPEBRIDGE. Pune · full-time.
Pay not stated Marketing Specialist salary
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll research target accounts, identify decision-makers, and build prospect lists for lead generation
- You'll run social strategy across platforms, create audience-focused content, and manage the publishing calendar
- You'll manage the website, apply SEO tactics, and deliver email, Google Ads, and social advertising campaigns
- You'll track campaign and channel results, report on ROI, and recommend data-led improvements
What you bring
- At least three years of digital marketing experience plus a bachelor's degree in marketing, digital communications, or a related field
- You can use website analytics and email marketing platforms
- You understand social media marketing and communicate effectively in writing and conversation
- You bring strong analytical and problem-solving skills
Who this fits
This role suits someone who can combine prospect research, social content, digital campaigns, and performance analysis while working closely with leadership. The position is full-time and onsite in Pune, India.
From the employer
ABOUT SNIPEBRIDGE
Snipebridge is an innovative talent solutions company that connects exceptional talent with forward-thinking and fast growing organizations. We're revolutionizing the recruitment industry through our first of its kind Embedded Talent Acquisition solutions.
POSITION SUMMARY
We seek a skilled Business Development & Marketing Specialist to drive our online presence and marketing initiatives. The ideal candidate will manage our website, implement SEO strategies, and execute multi-channel marketing campaigns to enhance our brand visibility and generate leads.
KEY RESPONSIBILITIES
Market Research & Lead Generation
- Build lists of suitable prospects and identify possible requirements
- Identify decision makers in prospective client firms
- Drive client acquisition campaigns and shortlist new sales opportunities
- Work closely with leadership team
Social Media Marketing
- Develop and execute social media strategy across all platforms
- Create engaging content that resonates with our target audience
- Monitor social media metrics and engagement
- Manage social media calendar and scheduling
Digital Marketing Campaigns
- Plan and execute email marketing campaigns
- Design and manage digital advertising campaigns (Google Ads, Social Media Ads)
- Create and optimize landing pages
- Track campaign performance and ROI
- Provide regular performance reports and recommendations
Analytics & Reporting
- Monitor and analyze digital marketing metrics
- Create comprehensive reports on marketing performance
- Identify trends and opportunities for growth
- Make data-driven recommendations for strategy improvements
REQUIRED QUALITFICATIONS
- 3+ years of experience in digital marketing
- Bachelor's degree in Marketing, Digital Communications, or related field
- Understand and use of websiteaAnalytics
- Experience with email marketing platforms
- Strong understanding of social media marketing strategies
- Excellent analytical and problem-solving skills
- Strong written and verbal communication skills
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