Client Marketing CW
At a glance
Mid-level General Marketing role at Tiaa. 3 Locations · full-time.
Pay not stated General Marketing salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Help deliver go-to-market plans by defining needs, coordinating schedules, clearing blockers, and guiding compliance and legal reviews
- Build working relationships with sales teams and business partners to move marketing work forward
- Map client journeys across audience segments to uncover gaps, pain points, positive experiences, and future needs
- Run campaigns with functional marketing teammates and provide tailored tactical support
- Track department measures and KPIs against broader business objectives
What you bring
- Bring at least three years of relevant work experience; five or more years is preferred
- A university degree is preferred
Who this fits
This role suits someone comfortable with moderately complex planning, support, and project work across client marketing, sales, and business partners. It is a non-employee contingent engagement through TIAA's preferred third-party supplier, expected to last 11 months with possible extension. The work is expected to be onsite, likely in a hybrid setup, and requires no travel
From the employer
This is a Non-Employee Contingent Worker Role providing services for TIAA’s family of companies and will be employed by TIAA's preferred 3rd Party Supplier. As a Non-Employee CW, perform a variety of moderately complex business planning, support, and project-related duties. Demonstrates an exceptional standard of quality and holds themselves accountable to achieving excellent results.
This role will sit onsite, likely in a hybrid capacity, at the location(s) listed in this posting.
The anticipated term of this engagement will be 11 months. This term could be extended based on company business needs.Client MarketingThis Client Marketing role supports the execution of strategic initiatives in partnership with Marketing and Distribution colleagues aimed at acquiring, developing and retaining clients. By utilizing traditional as well as dynamic methods, such as client segmentation, marketing automation, digital and social methods, this job aims to execute campaign deliverables that deliver high-quality leads to the sales organization.
Key Responsibilities and Duties
- Assists in the execution of Go-To-Market plan deliverables, including defining requirements, coordinating timelines, removing roadblocks, managing compliance and legal review processes, and facilitating the hand-off between teams for execution.
- Establishes and maintains strong working relationships and collaboration with sales organization and business partners.
- Contributes to journey mapping for their respective audience segmentation – including identifying gaps, pain points, positive experiences, and identifying opportunities for future state needs.
- Assists with campaign execution in partnership with functional marketing team members.
- Understands departmental measurements and KPIs based on overall business goals.
- Provides tactical and custom marketing support aligned with Client marketing support model in partnership with functional areas of marketing.
- University (Degree) Preferred
- 3+ Years Required; 5+ Years Preferred
- Physical Requirements: Sedentary Work
Career Level
7IC
This Client Marketing role supports the execution of strategic initiatives in partnership with Participant Marketing colleagues. This job aims to execute campaign deliverables that deliver high-quality communication programs.
Start Date: 14-Sep-2026End Date: 13-Sep-2027Travel Required: NoAnticipated Posting End Date:
Base Pay Range: $38.94/hr - $52.88/hrActual base salary may vary based upon, but not limited to, relevant experience, time in role, base salary of internal peers, prior performance, business sector, and geographic location.
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Equal Opportunity
We are an Equal Opportunity Employer. TIAA does not discriminate against any candidate or employee on the basis of age, race, color, national origin, sex, religion, veteran status, disability, sexual orientation, gender identity, or any other legally protected status.
Our full EEO & Non-Discrimination statement is on our careers home page, and you can read more about your rights and view government notices here.
Accessibility Support
TIAA offers support for those who need assistance with our online application process to provide an equal employment opportunity to all job seekers, including individuals with disabilities.
If you are a U.S. applicant and desire a reasonable accommodation to complete a job application please use one of the below options to contact our accessibility support team:
Phone: (800) 842-2755
Email: accessibility.support@tiaa.org
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TIAA maintains a drug-free and smoke/free workplace.
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