Marketing Specialist - TUI Ireland

TUI tuigroup.com Open · verified Sep 25, 2026

Dublin Mid-level General Marketing

At a glance

Mid-level General Marketing role at TUI. Dublin.

Pay not stated Marketing Specialist salary

RoleGeneral Marketing

SeniorityMid-level

LocationDublin

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Coordinate TUI and Crystal Ski campaigns and promotions across online and offline channels in Ireland
Work with creative, Ecommerce, media partners and suppliers to keep activity on schedule and within budget
Support social, paid, organic and ECRM marketing, plus PR, influencer and media initiatives
Create, check and proofread brochures, social posts, promotional materials and other publications
Turn campaign results into performance insights and KPI updates for future decisions

What you bring

Commercial or agency marketing experience, with exposure to social, content or digital campaigns
Strong planning, organisation and administration skills for handling competing priorities accurately
Clear communication skills and confidence building relationships with varied stakeholders
A related qualification is beneficial, alongside interest in developing your marketing expertise

Who this fits

You’ll suit a collaborative marketing role where you manage your own tasks while supporting fast-moving campaign delivery. The work spans TUI and Crystal Ski activity across Ireland, with collaboration involving Group and UK colleagues. You’ll join the Dublin office once a week.

From the employer

Join the TUI Ireland Marketing team and help bring our brands to life through engaging campaigns, compelling content and innovative marketing activity. As a Marketing Specialist, you’ll play a key role in supporting the delivery of marketing initiatives across TUI and Crystal Ski, helping inspire customers both online and offline.

The successful candidate will join the team once a week in our Dublin office. The role will be published until Thursday 8th October, we would encourage you to submit your application as soon as possible in the event the advert closes early.

ABOUT OUR OFFER

Personal benefits: Attractive remuneration, discretionary bonus schemes, generous travel benefits, extensive health & well-being support, and more.
Flexible working: Work is something you do, not somewhere you go. We encourage a healthy work-life balance with a dynamic working environment.
A career to shape: Access the TUI Learning Hub to level-up and reach your ambitions.
Broaden your network: We champion intercultural collaboration and provide opportunities to work on global projects and teams
Community: Get involved with incredible local charity and sustainability initiatives like the TUI Care Foundation.

ABOUT THE JOB

You’ll support the planning, coordination and delivery of marketing campaigns and promotions for TUI and Crystal Ski in Ireland across both online and offline channels.
Working closely with creative teams, Ecommerce colleagues, media partners and suppliers, you’ll help ensure campaigns are delivered on time, on budget and aligned to business priorities.
You’ll contribute to the execution of digital marketing activity, supporting social media content planning, paid and organic campaigns, and ECRM communications that engage our customers.
Alongside Group and UK colleagues, you’ll support PR, influencer and media initiatives, helping to promote our brands and products while coordinating events and industry activities.
Content creation will form an important part of your role as you help produce, review and proofread materials for brochures, social media, promotional campaigns and marketing publications.
You’ll assist with campaign analysis and reporting, producing performance insights and KPI updates that help shape future marketing activity and decision-making.

ABOUT YOU

You have proven experience working within a marketing role in a commercial organisation or agency environment.
Excellent planning, organisational and administrative skills allow you to manage multiple priorities while maintaining a high level of accuracy and attention to detail.
Experience supporting social media activity, content creation or digital marketing campaigns will help you make an immediate impact in the role.
You’re a confident communicator who enjoys creating engaging content and building positive relationships with a wide range of stakeholders.
A qualification in a related discipline is beneficial, and you’re keen to continue developing your marketing expertise.
You enjoy working collaboratively as part of a team while also taking ownership of tasks and delivering results in a fast-paced environment.

From a workplace to a place to belong. At TUI we embrace diversity, equity, and inclusion, encouraging everyone to come as you are, because together, our potential is limitless.

We are committed to supporting candidates with disabilities and impairments so if you require any support, please do let us know.