Lead Generation Specialist
On-site Bucharest Full-time Mid-level Demand Generation
At a glance
Mid-level Demand Generation role at Utilities One. Bucharest · full-time.
Pay not stated Demand Generation salary
RoleDemand Generation
SeniorityMid-level
LocationBucharest
WorkplaceOn-site
EmploymentFull-time
PostedSep 21, 2026 · 3d ago
Role brief
Growth Roles summary, based on the employer's posting.
What you'll do
- Trace every lead back to its source and keep attribution accurate throughout the funnel
- Set qualification rules with Sales, then test lead quality against downstream results
- Run acquisition channels and budgets, reducing waste and expanding the approaches that perform
- Enforce consent and suppression rules across campaigns and outbound sends
- Find funnel drop-offs, report lead progression, and improve handoffs with Sales
What you bring
- You can judge lead value by quality and progression, not by volume alone
- You work confidently with data, investigate inconsistencies, and support conclusions with evidence
- You take practical ownership, solve detailed problems directly, and move work forward independently
Who this fits
This role suits a hands-on demand generation professional who works closely with Sales and is comfortable owning lead performance end to end. The schedule runs Monday through Friday from 15:00 to 23:00, and the position is onsite in Bucharest.
From the employer
US Software Solution is an international solutions company focused on providing digital technologies to the Utilities, Telecommunications, Energy Efficiency, Renewable Energy, and Gas/Electricity sectors. Thanks to a team consisting exclusively of experts in their field, we are ready to supervise any project, regardless of its complexity and scale.
A Senior Data Engineer responsible for building and managing the company’s data warehouse and reporting infrastructure. The role ensures that data from different systems and APIs is reliably collected, transformed, stored in PostgreSQL, and prepared for accurate and efficient Power BI reporting. In short: they own the data pipeline from source systems to the final reporting layer, while ensuring data quality, performance, reliability, and maintainability.
Lead generation Specialist will own lead generation from source to Sales. You’ll figure out which channels bring in leads worth pursuing, fix the gaps in how we track them, and then grow what works. From paid search and social to landing pages and partnerships, you’ll manage acquisition, spend, and performance cutting what doesn’t deliver and scaling what does.
Work schedule:
Monday - Friday from 15:00 till 23:00
Understands what makes a lead valuable and can think beyond volume to quality.
A Senior Data Engineer responsible for building and managing the company’s data warehouse and reporting infrastructure. The role ensures that data from different systems and APIs is reliably collected, transformed, stored in PostgreSQL, and prepared for accurate and efficient Power BI reporting. In short: they own the data pipeline from source systems to the final reporting layer, while ensuring data quality, performance, reliability, and maintainability.
Lead generation Specialist will own lead generation from source to Sales. You’ll figure out which channels bring in leads worth pursuing, fix the gaps in how we track them, and then grow what works. From paid search and social to landing pages and partnerships, you’ll manage acquisition, spend, and performance cutting what doesn’t deliver and scaling what does.
Work schedule:
Monday - Friday from 15:00 till 23:00
- Own lead source tracking end to end, ensuring every lead has accurate and reliable attribution.
- Define lead qualification criteria with Sales and continuously validate lead quality against real outcomes.
- Manage day-to-day lead acquisition channels and budgets, optimizing spend toward what delivers.
- Own consent and suppression standards, stopping campaigns or sends that don’t meet requirements.
- Track and report lead volume, source, quality, and progression on a consistent cadence.
- Identify and fix conversion leaks across the funnel, from first visit through to lead capture.
- Work closely with Sales to close the feedback loop and improve the quality of leads entering the pipeline.
Understands what makes a lead valuable and can think beyond volume to quality.
- A proactive self-starter who takes ownership and gets things moving without needing to be chased.
- A fast, curious learner who asks questions rather than making assumptions.
- Comfortable working with data, spotting gaps or inconsistencies and digging into why they exist.
- Able to form and defend a point of view with evidence, including when challenged or faced with opposing views.
- Practical and hands-on, willing to get into the detail and solve problems rather than simply flagging them.
- Brings a positive, constructive attitude and works well across teams, particularly with Sales.
- Experience with a CRM, Google Ads, LinkedIn Ads or GA4 is a plus, but not essential—we can teach the tools.
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