growthroles

Marketing Automation Specialist

VirtuHire Open · verified Sep 24, 2026
Remote South Africa Full-time Mid-level Email Marketing

At a glance

Mid-level Email Marketing role at VirtuHire. Remote, South Africa · full-time.

Pay not stated Email Marketing salary

RoleEmail Marketing
SeniorityMid-level
LocationSouth Africa
WorkplaceRemote
EmploymentFull-time
PostedJan 9, 2025 · 20mo ago
Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • Build and refine sales funnels in GoHighLevel or Instantly
  • Create targeted email campaigns and automated customer workflows
  • Connect CRMs and marketing systems, then resolve technical issues
  • Run coordinated email, social media, and SMS activity
  • Review campaign data and turn findings into optimization actions

What you bring

  • Proven hands-on experience with GoHighLevel or Instantly
  • A strong grasp of marketing automation methods and email marketing tools
  • Practical marketing use of AI tools such as Jasper, Copy.ai, or MidJourney
  • Technical ability across integrations, CRM systems, and troubleshooting
  • Clear communication, strong analysis, and the ability to manage several projects

Who this fits

You’ll suit a tech-focused marketer who enjoys combining automation, AI, campaign analysis, and hands-on platform work. The role is full-time and remote from South Africa. Experience with ActiveCampaign, Zapier, or API integrations is an advantage.

From the employer

Are you a tech-savvy marketing professional passionate about leveraging automation and AI to drive results? We’re looking for a Marketing Automation Specialist to join our dynamic team and take the lead in creating innovative, data-driven campaigns using GoHighLevel or Instantly, alongside cutting-edge AI tools.

Requirements

As our Marketing Automation Specialist, you’ll be responsible for designing and executing integrated marketing campaigns that deliver results. Your key responsibilities will include:

  • Mastering GoHighLevel or Instantly to:
    • Build and optimize high-performing sales funnels.
    • Design and implement targeted email marketing campaigns.
    • Create and manage automated workflows.
    • Integrate with CRMs and other marketing tools.
  • Leveraging AI tools (e.g., Jasper, Copy.ai, MidJourney) to enhance creativity, efficiency, and personalization.
  • Driving multi-channel marketing efforts (email, social media, SMS, etc.) with precision and innovation.
  • Analyzing campaign performance and delivering actionable insights to optimize results.
  • Troubleshooting technical issues within the marketing stack and ensuring seamless platform integrations.
  • Staying on top of the latest trends and technologies in marketing automation to keep us ahead of the curve.

What You’ll Bring

To excel in this role, you should have:

  • Proven experience with GoHighLevel or Instantly—this is non-negotiable.
  • A solid understanding of marketing automation principles and best practices.
  • Hands-on experience with AI tools and their applications in marketing.
  • Proficiency in email marketing platforms, social media schedulers, CRM systems, and related tools.
  • Exceptional technical skills, including software integration and troubleshooting.
  • Strong analytical abilities with a data-driven mindset.
  • Outstanding communication and interpersonal skills.
  • The ability to stay organized and juggle multiple projects with ease.

Bonus Points If You Have:

  • Experience with other marketing automation platforms like ActiveCampaign or Zapier.
  • API integration expertise.

Benefits

We’re a forward-thinking, growth-driven team that thrives on innovation and collaboration. In this role, you’ll have the opportunity to work with state-of-the-art tools and contribute to impactful marketing campaigns in a fast-paced, supportive environment.

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