Senior Product Marketing Manager - US (m / f / d)
At a glance
Senior Product Marketing role at voize. Berlin · full-time.
Pay not stated Product Marketing Manager salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Lead the US go-to-market, covering positioning, launches, campaigns, and pipeline measurement
- Build buyer trust through references, case studies, proof points, and clinical evidence
- Create the US marketing foundation across messaging, content, sales tools, communications, and media
- Feed customer and pilot insights into product and leadership decisions
- Adapt DACH strengths into a US story centered on reimbursement, audit risk, and staffing relief
What you bring
- At least five years in B2B SaaS or product marketing
- You can make technical capabilities clear and connect marketing work to pipeline, ROI, and closed deals
- You understand the US market, ideally from work in a regulated field such as healthcare
- You have built a marketing function or market from near-zero and use AI deeply in your work
- You write credible US English for clinical buyers and collaborate closely with sales
Who this fits
You’ll thrive if you can build a US marketing engine from the ground up, make strong prioritization decisions, and work closely with sales, product, and leadership. Berlin is the preferred base, with a hybrid setup and remote work available across Germany. You should be open to occasional travel to the US and flexible working hours.
From the employer
🎤 Why voize? Because we’re more than just a job!
At voize, we believe the greatest gift to frontline workers is time - time to care, connect, and be present. Today, that time is lost to busywork and complex systems that pull them away from what matters most: people.
Our vision is to change that by building AI companions that seamlessly take over digital workflows. We don’t replace humans with technology - we amplify their impact.
voize is backed by Ycombinator and Europe’s leading VCs, already installed in over 2.000 senior care homes and trusted by more than 200.000 users. With our self-developed voize AI, we’re transforming the healthcare industry and creating value in other sectors too.
As a dynamic team, we blend cutting-edge technology with social impact. And now, we are looking for You to join us!
💡 Your Mission: Build voize's US market from the ground up
As our Senior Product Marketing Manager – U.S, you own and build voize's marketing for the US market - for the long run. You'll turn US interest into pipeline and customers, build credibility with a market that's wary of over-promised "AI", and build up US marketing from scratch: narrative, content, and sales enablement where none exists today. Our first US customer and six years of DACH proof are your starting line - your mission is to grow this into a self-standing US engine.
🚀 Your Daily Business - No two days are alike
Drive US GTM. Own the go-to-market motion for the US audience end-to-end: positioning, narrative, launches, and the campaigns and assets that turn US interest into pipeline and customers. Pick the plays that move the business and measure what changed.
Shape trust in the market. Build voize's credibility with a skeptical US senior-care buyer over time - the proof stack, references, case studies, and clinical evidence that make a German story land in the US and compound into durable brand trust.
Build US marketing from scratch. Stand up the function: messaging for the US audience, content, sales enablement (decks, battlecards, talk tracks, one-pagers), comms, and media work with support from our German marketing org
Be the market's voice internally. Run customer and pilot feedback loops back into Product and leadership; become voize's internal source of truth on the US buyer.
Reframe, don't transplant. Translate DACH value (quality & transparency) into the US value story (reimbursement capture, survey/audit-risk reduction, staffing relief), and own the judgment of what carries over and what doesn't.
🤝 Your Skillset - What you bring to the table
5+ years in (Product) Marketing in B2B SaaS You can take a technical capability and make it simply explainable.
Commercial instinct: You think in pipeline and ROI and understand how deals are won and lost, not just open rates.
US market understanding: Ideally worked in regulated industries like healthcare. You know how to translate and do not just transplant.
Strong cross-functional collaborator: especially with Sales; sets messaging standards without burning bridges.
A first-in-market or 0→1 builder: you've built marketing for a company or market from near-zero, prioritize hard, and are AI-native in how you work.
AI-native: you already run parts of the job with AI; your knowledge and skills run deep.
Native-level command of US English: you write crisp, credible copy for a US clinical buyer.
You are ideally Berlin based, and open to travel occasionally to the US.
🌱 Growing together - what you can expect at voize
We are a fast-growing startup, that means you will tackle challenges, grow quickly, and make a real impact, giving frontline workers more time for people
We foster an open, collaborative culture with regular team events, whether you work from our Berlin office or remotely across Germany
Become a co-creator of our success with stock options
Generous perks: 30 vacation days plus your birthday off, Germany Transport Ticket, Urban Sports Club, regular company off-sites, and access to learning platforms such as Blinkist and Audible, plus free language courses
You decide when you work best, that means flexible working hours and a good hybrid set-up.
✨ Ready to talk? Apply now! 🚀
We look forward to your application and can’t wait to meet you - no matter who you are or what background you have!
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