Recruitment Marketing Specialist
At a glance
Mid-level Employer Branding role at Weekday AI. Remote, India · contract.
Pay not stated
Growth Roles summary, based on the employer's posting.
What you'll do
- Own recruitment marketing projects and keep priorities, stakeholders, and delivery dates on track
- Plan and run campaigns while aligning goals, outputs, and timelines across contributors
- Direct paid and organic content creation and distribution across talent acquisition channels
- Review results across job boards, ads, social, email, and sourcing channels, then recommend improvements
- Keep the content pipeline, campaign records, performance reports, and project updates current
What you bring
- Bring experience in recruitment marketing, employer branding, talent acquisition marketing, or a related area
- Manage multiple initiatives and content calendars with strong organization and attention to detail
- Use campaign metrics and analytics to assess performance and guide optimization
- Communicate clearly with recruiters, marketers, and other stakeholders
- Work confidently with marketing analytics tools, ATS platforms, Google Analytics, and reporting dashboards
Who this fits
You’ll suit a proactive marketer who combines creative talent attraction work with performance analysis. The role is fully remote and contractor-based, with a fast-moving environment and close coordination across recruiting, marketing, and other teams.
From the employer
This role is for one of our clients
$20 - $40/hourpay
Role Title: Recruitment Marketing Specialist
Role Type: Contractor
Location: Remote
We are seeking a proactive and results-driven Recruitment Marketing Specialist to lead talent attraction initiatives through strategic recruitment marketing campaigns. In this role, you will manage end-to-end campaign execution, coordinate cross-functional projects, and optimize marketing efforts to attract high-quality candidates. This is an excellent opportunity for a marketing professional who thrives in a fast-paced, remote environment and enjoys combining creativity with data-driven decision-making to improve hiring outcomes.
Requirements
Key Responsibilities
- Own and manage recruitment marketing projects, ensuring initiatives are organized, prioritized, and delivered on schedule.
- Coordinate marketing campaigns from planning through execution, aligning stakeholders on objectives, deliverables, and timelines.
- Oversee the creation, production, and distribution of organic and paid content across multiple talent acquisition channels.
- Manage the recruitment marketing content pipeline and collaborate with content creators to ensure high-quality, timely deliverables.
- Monitor and analyze campaign performance across job boards, paid advertising, social media, email marketing, and other sourcing channels.
- Generate actionable insights from campaign data and recommend optimization strategies to improve candidate attraction and conversion.
- Partner closely with recruiters, marketing teams, and other stakeholders to ensure consistent communication and successful project execution.
- Maintain campaign documentation, performance reports, and project updates to support continuous improvement.
Required Qualifications
- Proven experience in recruitment marketing, employer branding, talent acquisition marketing, or a related field.
- Strong project management skills with the ability to manage multiple initiatives simultaneously.
- Experience tracking and optimizing marketing campaigns using performance metrics and analytics.
- Excellent written and verbal communication skills with strong stakeholder management abilities.
- Experience managing content calendars and collaborating with cross-functional teams.
- Proficiency with marketing analytics platforms, applicant tracking systems (ATS), Google Analytics, and reporting dashboards.
- Highly organized, detail-oriented, and comfortable working in a fully remote, fast-paced environment.
Preferred Qualifications
- Experience in B2B, SaaS, or high-growth technology organizations.
- Familiarity with paid recruitment advertising, job board marketing, and programmatic recruitment campaigns.
- Experience developing employer branding initiatives and executing creative talent attraction campaigns.
Must-Have Skills
- Recruitment Marketing
- Project Management
- Campaign Performance Analysis
Good-to-Have Skills
- Employer Branding
- Content Marketing
- Google Analytics
- Paid Recruitment Advertising
- Marketing Analytics
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