Sr. Project Marketing Manager and Social media Head
At a glance
Senior Social Media role at Weekday AI. Remote, United States · full-time.
Pay not stated Social Media salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Build multi-channel campaigns that increase qualified leads and improve landing-page conversion
- Manage Google Ads, Bing Ads, influencer partnerships, referrals, content, links, and structured snippets
- Scale campaigns and channels that perform well, using funnel analysis and return-on-investment data
- Lead an international marketing team through reviews, coaching, delegation, and accountability
- Work with technology, product, and conversion teams on tracking, user experience, offers, pricing, and promotions
What you bring
- At least seven years of experience for this senior marketing position
- Hands-on strength in performance marketing, social media marketing, and digital marketing
- Deep working knowledge of Google Ads, including value-based bidding and its detailed interface
- A spreadsheet-focused, analytical approach to metrics, funnels, testing, and return on investment
Who this fits
You’ll suit this role if you lead through close involvement, delegate while mentoring, and stay accountable for team execution. It calls for someone comfortable managing an international team and working deeply in campaign details rather than relying only on creative judgment. The stated hiring locations include the United States, South Africa, Jordan, Lebanon, Tennessee, Romania, Poland, Malta, and Portugal.
From the employer
This role is for one of Weekday’s clients
Min Experience: 7+ years
Location: United States, South Africa, Jordan, Lebanon, Tennessee, United States, Romania, Poland, Malta, Portugal
JobType: full-time
As the Sr. Project Marketing Manager and Social Media Head, you will play a crucial role in driving revenue growth and optimizing our Front End and Back End marketing efforts. You will be responsible for leading and managing a global paid/influencer/content marketing team, overseeing lead generation, and conversion. Your expertise in digital marketing, team leadership, and data-driven decision-making will be instrumental in scaling our business.
Are you a "creative" person? Then this is probably not the right job for you. We want someone who is a spreadsheet master and who even understands the complex GOOGLE ADS interface like the back of his hand. Don't know what value based bidding is? Please don't apply.
And yet, you can't be a loner or insist on doing everything yourself. You need to be able to delegate, mentor, hold people accountable to high standards. "Dig deep" into the details when required. If you "delegate and forget it", then don't apply. You need to be regularly, deeply involved with all your people, working together and achieving results.
Requirements
What You Will Do:
I. Revenue Growth & Marketing Strategy
Develop and execute multi-channel marketing strategies that drive high quality lead growth.
Optimize and scale landing pages to maximize lead conversion.
Identify high-performing marketing campaigns and channels and scale them effectively.
Oversee all paid media traffic channels, including Google Ads, Bing Ads, and influencer partnerships.
Leverage satisfied customers to drive referral-based growth.
Blow up the internet with good links, great content, etc, all getting us to rank higher.
Oversee structured snippets implementation.
III. Team Leadership & Execution
Lead and manage an international marketing team.
Conduct regular one-on-one and team meetings to review performance, challenges, and opportunities.
Provide mentorship, training, and coaching to ensure high team performance.
Work closely with tech and product teams to optimize user experience and tracking.
IV. Data-Driven Decision Making
Track and analyze key marketing metrics to optimize ROI.
Conduct funnel analysis to identify areas for improvement.
Coordinate with CRO to identify new tests to improve offers, pricing, and promotions.
Must-have skills
Performance Marketing, Social Media Marketing, Digital Marketing
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