SALES CN - Short Video Operation Manager (Overseas Financial Channel)
At a glance
Mid-level Video Production role at Zeal Group. Beijing.
Pay not stated Video Production salary
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll build and manage a finance account network across TikTok, Facebook, and similar platforms to drive transaction conversion
- You'll plan, produce, and publish finance short videos, then promote them to grow followers
- You'll use video results and audience feedback to improve content and conversion
- You'll turn timely events and finance topics into programs that spread quickly
- You'll track platform trends, rules, recommendations, and competitor activity
What you bring
- A 985/211 university background, three to five years in short-video operations, viral-video results, and an account exceeding 300,000 followers
- Experience with general finance and stock investing, plus strong awareness of financial hot topics
- A habit of testing new creative approaches and content formats
- Knowledge of platform algorithms, recommendation systems, and content standards
- Fluent working English; management experience is preferred, and Bahasa is a plus
Who this fits
This role suits someone experienced in overseas financial TikTok operations or domestic financial short-video work combined with English, especially with MCN or finance-focused experience. You'll work onsite in Beijing. The role favors people comfortable growing accounts, converting users, and maintaining a stable content team.
From the employer
Responsibilities:
1.Responsible for building the 0-1 matrix of financial accounts on TikTok, Facebook and similar platforms, including account positioning, strategy and operational management to achieve user transaction conversion.
2.In charge of planning, creative design, producing and release of financial short video content, making operational promotion plans to realize followers' growth.
3.Track and analyze video performance and user feedback data, continuously optimize results, propose corresponding strategies to enhance content conversion rates.
4.Be good at combining hot events or topics with marketing value, planning content program to promote and spread in time.
5.Research latest trends in all short video platforms, platform rules, industry competitor movements, etc.
Requirements
Requirements:
1. 985/211 university, with 3-5 years of experience in short video operation, successful creation of viral videos, and cases of nurturing accounts with over 300,000 followers.
2. Have experience in general finance and stock investment and be sensitive to various financial hotspots.
3. Active thinking, innovative spirit, continuously trying new creative and content forms.
4. Familiar with platform algorithm rules, recommendation rules, and content guidelines.
5. Fluent in English as a working language, management experience preferred, Bahasa is a plus.
(Note: Target candidates: 1. Overseas financial TikTok account operation 2. Domestic financial short video operation + English, with MCN or financial vertical operation experience)
KPI Requirement:
Reaching 300,000 followers with 2,000 deposit trading users and an average deposit of 1000 USD, reward 2-month salary as year-end bouns; if reaching 500,000 followers with 3,000 depositing trading users and an average deposit of 1000 USD, reward 6-month salary as year-end bonus.
Probation requirements:
1. The account matrix has been built, and the content form that users like has been verified, and the number of fans has reached 10w+.
2. The average vv of videos is above the average level of financial content, and the number of viral videos is not less than 2 per month.
3. The number of FTD users reached 600+, with an average deposit of 1000usd.
4.The team runs stably and can consistently output high-quality content.
Benefits
3. Pension Allowance
4. KPI Based Bonus
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