General Marketing salary in San Francisco

Employer-stated pay · updated Sep 24, 2026

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General Marketing pay in San Francisco is measured from 183 postings where the employer stated pay. The best-evidenced figure is entry-level, where 74 postings put the middle half between $81,000 and $162,000, with a median of $126,000.

Pay moves with seniority here: entry-level around $126,000, mid-level around $150,000, senior around $184,500, lead around $231,950.

Against the 100 other measured markets for general marketing at entry-level, this sits below 3 of them; Mountain View leads at $160,000.

109 general marketing roles are open in San Francisco right now, 74 listing pay.

Level	Market range	Median	Sample
Entry	$81,000 – $162,000	$126,000	74
Mid	$119,500 – $187,500	$150,000	43
Senior	$152,500 – $199,975	$184,500	39
Lead	$202,500 – $273,094	$231,950	27

Entry is junior titles. Mid is mid-level and manager titles. Senior is senior titles. Lead is director, VP and above.

Ranges span the 25th to 75th percentile of employer-stated base pay for the level. Median is the 50th percentile. Sample is the number of postings measured.

Open general marketing roles in San Francisco · 74 with stated pay

this job's paywhere most pay sits here, $134,600–$285,600scale $80,000–$400,000

Marketing & Events Lead Clera · San Francisco New $100,000–$150,000 1d ago

Senior Manager, Marketing Strategy & Operations lyft · San Francisco New $132,000–$165,000 1d ago Web Marketing Senior Consultant Sia · San Francisco New $130,600–$135,700 2d ago Director, CMS Practice Lead, Global Marketing Services Visa · San Francisco New $178,300–$285,600 2d ago

Director of Solutions Marketing Fin · San Francisco New $285,000–$305,000 3d ago

Sr. Manager, Marketing Systems & Automation GoodLeap · San Francisco New $140,000–$160,000 3d ago

Developer Marketing Lead Socure · San Francisco New $175,000–$215,000 3d ago

Senior Marketing Lead Clera · San Francisco $150,000–$240,000 4d ago

Founding Marketing Lead Network Right · San Francisco $150,000–$180,000 7d ago

Senior Marketing Manager Suger.io · San Francisco $130,000–$180,000 7d ago Marketing Manager, Merchant / Co-brand Segment Visa · San Francisco $134,600–$215,300 7d ago Marketing Manager, Fintech & Enablers Segment Visa · San Francisco $134,600–$215,300 7d ago

Integrated Marketing Manager, Youth Culture OpenAI · San Francisco $221,000–$245,000 9d ago Senior Product Manager, Marketing Technology & Customer Engagement Visa · San Francisco $153,700–$246,200 9d ago Senior Marketing Manager, Client Marketing, Delivery Visa · San Francisco $153,700–$246,200 9d ago

Senior Marketing Specialist Som · San Francisco $85,000–$105,000 10d ago

Solutions Marketing Manager, Cybersecurity Anthropic · San Francisco $255,000–$320,000 13d ago

Associate Director, HCP Marketing BridgeBio Pharma · San Francisco $181,500–$235,000 13d ago

Client Solutions Manager, Large Customer, Healthcare- Marketing Solutions LinkedIn · San Francisco $120,000–$173,000 13d ago Manager, Marketing Strategy & Portfolio Planning Visa · San Francisco $134,600–$215,300 13d ago

Solutions Marketing Manager, Healthcare & Science Anthropic · San Francisco $255,000–$320,000 2w ago

Staff / Principal Product Manager, Marketing Technology (MarTech) Inkitt · San Francisco $190,000–$225,000 2w ago SVP, Influencer Strategy & Marketing Salesforce · San Francisco $373,000–$465,000 2w ago Director, Affluent Commercialization & GTM, Marketing Services Visa · San Francisco $178,300–$285,600 2w ago

Integrated Marketing Lead Credit Genie · San Francisco $185,000–$205,000 2w ago

Head of Enterprise Marketing HeyGen · San Francisco $200,000–$250,000 3w ago

Senior Marketing Manager Hilbert's AI · San Francisco $130,000–$150,000 3w ago

Integrated Marketing Lead, Brand & Policy OpenAI · San Francisco $287,000–$318,000 3w ago

Strategic Finance, International & Marketing OpenAI · San Francisco $234,000–$325,000 3w ago

Marketing Scientist OpenAI · San Francisco $234,000–$260,000 3w ago

Program Manager, Business Marketing OpenAI · San Francisco $234,000–$260,000 4w ago

Integrated Marketing Manager, Developers OpenAI · San Francisco $287,000–$318,000 4w ago

Integrated Marketing Manager, Product & Model Launches OpenAI · San Francisco $287,000–$318,000 4w ago

Marketing Performance Manager Eevd · San Francisco $40,000–$65,000 4w ago

Senior Integrated Marketing Manager II, Readiness & Activation Strategy LinkedIn · San Francisco $149,000–$233,000 5w ago

Front End Engineer, Marketing Anthropic · San Francisco $300,000–$320,000 5w ago

Director, Marketing KQED · San Francisco $125,547–$156,934 5w ago

Director, Developer Marketing Redis · San Francisco $210,000–$230,000 5w ago

Customer Programs Manager, Co-Marketing & Measurement Anthropic · San Francisco $255,000–$320,000 6w ago

Head of Community, Enterprise Marketing Anthropic · San Francisco $400,000 6w ago

Marketing Strategy & Operations Manager Notion · San Francisco $150,000–$190,000 6w ago

Solutions Marketing Lead, Public Sector Anthropic · San Francisco $320,000 6w ago

Senior Marketing Technology Specialist Box · San Francisco $89,000–$115,000 6w ago

Director, Marketing Cala Health · San Francisco $170,000–$220,000 6w ago Senior Manager, Marketing Strategy (International Travel) Visa · San Francisco $153,700–$246,200 6w ago

Director of Social & Organic Marketing Eve · San Francisco $220,000–$250,000 7w ago

Marketing Coordinator Careers | BXP · San Francisco $75,915–$105,585 7w ago

Sr. Manager, Finance & Strategy - Marketing samsara · San Francisco $118,720–$212,000 8w ago

Design Engineer, Growth & Marketing Perplexity · San Francisco $180,000–$300,000 8w ago

Exhibitor Sales & Marketing Manager Asmglobal · San Francisco $75,000–$77,000 2mo ago

Marketing Lead, Evals Mercor · San Francisco $150,000–$225,000 2mo ago

Marketing Lead (Content, Brand & Growth) Roger Healthcare · San Francisco $170,000–$220,000 2mo ago

Special Projects Director - Marketing ATOMS Careers page · San Francisco $170,000–$215,000 2mo ago Special Projects Director - Marketing Atoms · San Francisco $170,000–$215,000 2mo ago

Head of Enterprise Marketing Descript · Remote · US $180,000–$230,000 2mo ago

Generalist Marketer Mintlify · San Francisco $100,000–$200,000 2mo ago Senior Manager, Startup Marketing Airwallex · San Francisco $180,000–$220,000 3mo ago

Founding Marketer Ampersand · San Francisco $102,000–$208,000 3mo ago

Founding Marketer Quanta · San Francisco $150,000–$225,000 3mo ago

Head of Creator Marketing Substack · San Francisco $250,000–$310,000 3mo ago

60 of 109 open roles. All general marketing jobs