Industry Marketing Lead for FS - SEA
At a glance
Senior General Marketing role at Accenture. Singapore · full-time.
Pay not stated General Marketing salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Set the industry marketing direction and plans for Singapore
- Serve as the APAC financial services marketing specialist and internal advisor
- Spot growth openings, market shifts and priorities raised by clients
- Develop campaigns, thought leadership, events and financial services messaging
- Coordinate cross-market programs and virtual APAC teams while linking activity to growth
What you bring
- Substantial B2B, industry, growth or strategic marketing experience
- Strong commercial judgment and a clear grasp of marketing’s role in business growth
- Proven ability to manage and influence senior stakeholders
- Experience operating across regional or global matrixed organizations
- Ability to combine strategic planning with hands-on execution
Who this fits
You’ll suit a visible player-coach role that combines Singapore market leadership with APAC financial services specialization. It fits someone comfortable shaping strategy, building senior relationships and delivering work directly across virtual, cross-market teams. The role is based in Singapore with a hybrid arrangement.
From the employer
Industry Marketing Lead, Singapore & APAC Financial Services
Shape industry growth across Singapore. Build Accenture's voice in Financial Services across APAC. This is a unique leadership opportunity combining responsibility for industry marketing in Singapore with ownership of the Financial Services (FS) industry agenda across APAC.
As both a market lead and industry specialist, you'll work at the intersection of business strategy, growth and marketing. You'll partner with senior leaders, identify emerging opportunities, shape industry narratives and mobilise cross-functional teams to bring Accenture's industry expertise to market.
You'll be the APAC team's trusted FS advisor, helping translate global priorities into locally relevant opportunities while strengthening Accenture's industry presence in Singapore.
This is a highly visible player-coach role for someone who enjoys influencing strategy, building relationships and turning ideas into impact.
Key Responsibilities
- Lead industry marketing strategy and planning for Singapore
- Act as APAC's FS marketing specialist and trusted advisor.
- Identify growth opportunities, market trends and client priorities.
- Shape campaigns, thought leadership, events and industry narratives.
- Lead cross-market initiatives and virtual teams across APAC.
- Build strong relationships with senior business and marketing stakeholders.
- Connect industry marketing activity to commercial outcomes and growth.
What You'll Bring
- Strong experience in B2B, industry, growth or strategic marketing.
- Commercial acumen and an understanding of how marketing supports business growth.
- Exceptional stakeholder management and influencing skills.
- Experience working across regional or global matrix organisations.
- The ability to balance strategic thinking with hands-on delivery.
- Industry, Banking, Capital Markets or Insurance experience is helpful but not essential.
The opportunity in one line:
Lead industry marketing for Singapore, become APAC's FS specialist and help shape how Accenture brings industry-led
About Accenture
Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.Visit us at www.accenture.com
Equal Employment Opportunity Statement
We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, military veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by applicable law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities.
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