Social Media Marketing Specialist & Creative Concept Developer (Cinematic Video Ideas)
Dubai Full-time Mid-level Social Media
At a glance
Mid-level Social Media role at Beno. Dubai · full-time.
Pay not stated Social Media salary
RoleSocial Media
SeniorityMid-level
LocationDubai
EmploymentFull-time
Role brief
Growth Roles summary, based on the employer's posting.
What you'll do
- Develop cinematic concepts, storyboards, moodboards, scripts, and shotlists for Reels, TikTok, and brand films
- Give production teams direction on each shoot’s mood, pacing, camera angles, and visual style
- Run social accounts across Instagram, TikTok, YouTube, LinkedIn, Facebook, and X
- Plan, publish, and schedule captions, reels ideas, and story sequences for campaigns
- Measure reach, engagement, follower growth, and conversions, then report findings and propose changes
What you bring
- Two to four years in social media marketing, content strategy, or creative concept development
- Strong ability to create cinematic video ideas and write compelling stories and concepts
- Working knowledge of social platforms and analytics tools
- You can work remotely, independently, and consistently meet deadlines
Who this fits
You’ll suit a creative social marketer who can turn luxury-oriented visual ideas into practical shoot direction and platform content. The role combines independent remote work with collaboration across videography, editing, and marketing. Experience in luxury, lifestyle, hospitality, real estate, marine, or automotive work would strengthen your fit.
From the employer
Job Purpose:
We are looking for a highly creative SMM Specialist & Creative Concept Developer who will be responsible for generating concepts, storylines, shotlists, and stylistic ideas for cinematic video content, as well as managing and shaping the brand’s social media presence.
This role is key to developing strong visual stories and premium-level content concepts that align with Beno’s luxury image.
Key Responsibilities:
Social Media Responsibilities:
Requirements:
Preferred Skills:
We are looking for a highly creative SMM Specialist & Creative Concept Developer who will be responsible for generating concepts, storylines, shotlists, and stylistic ideas for cinematic video content, as well as managing and shaping the brand’s social media presence.
This role is key to developing strong visual stories and premium-level content concepts that align with Beno’s luxury image.
Key Responsibilities:
- Creative & Cinematic Concept Development:
- Generate original ideas for cinematic social-media videos (Reels, TikTok, brand films, lifestyle shoots).
- Develop concepts, storyboards, moodboards, and visual references for upcoming shoots.
- Create scripts and outlines for dynamic, emotional, and luxury-oriented video content.
- Research trends in cinematography, luxury lifestyle visuals, and Dubai content aesthetics.
- Provide the production team with clear creative direction for each shoot (vibes, pacing, angles, aesthetics).
Social Media Responsibilities:
- Develop and implement social media strategies aligned with the brand and marketing campaigns.
- Manage and grow company accounts across Instagram, TikTok, YouTube, LinkedIn, Facebook, and X.
- Create, schedule, and publish engaging content (captions, ideas, reels concepts, story sequences).
- Collaborate with the videographer, editor, and marketing team to ensure consistent brand storytelling.
- Monitor engagement, respond to followers, and maintain strong community interaction.
- Track and analyze performance metrics (reach, engagement, follower growth, conversions).
- Prepare regular performance reports and suggest improvements.
- Stay updated on social media trends, platform algorithms, and content formats.
- Manage paid advertising campaigns when needed (boosting, lead ads, targeting).
- Support events, launches, and collaborations by planning creative social coverage concepts.
Requirements:
- 2–4 years of experience in SMM, content strategy, or creative concept development
- Strong creative thinking with the ability to produce cinematic ideas for video content
- Solid understanding of social media platforms and analytics tools
- Excellent storytelling, concept-writing, and communication skills
- Ability to work remotely, independently, and meet deadlines
- High attention to detail, aesthetic taste, and brand consistency
Preferred Skills:
- Experience in luxury, lifestyle, hospitality, real estate, marine, or automotive sectors
- Experience working with videographers and editors
- Basic understanding of filmmaking and visual storytelling principles
- Influencer marketing experience (bonus)
- Knowledge of digital marketing tools (SEO, PPC, content funnels)
- Ability to work under pressure and handle multiple projects
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