Lead Generation Manager
crea Open · verified Sep 24, 2026 At a glance
Mid-level Demand Generation role at crea. Khlong Toei · full-time.
Pay not stated Demand Generation salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Research potential clients across relevant markets and build lists of decision-makers
- Reach prospects through cold calls, email, LinkedIn, social messages, and other outbound methods
- Introduce CREA, assess needs, qualify opportunities, and nurture prospects toward meetings
- Keep CRM or internal tracking records current with client details, notes, follow-ups, and pipeline status
- Arrange qualified meetings with Business Development Managers and share useful client context
What you bring
- Hold a bachelor’s degree in business, marketing, communications, or a related field
- Bring three to five years in lead generation, sales development, inside sales, or similar work
- Show strong experience with cold calling, outbound messaging, and prospecting
- Communicate well, stay organized, and work comfortably with targets and KPIs
- Handle rejection while maintaining motivation
Who this fits
You’ll suit a target-driven role that requires organization, consistent follow-up, and resilience when prospects decline. The position is based at APAC Tower near BTS Ekkamai in Khlong Toei, Monday to Friday, with one day a week working from home. The environment is described as multicultural, collaborative, and focused on career development.
From the employer
The Lead Generation Manager is responsible for building and managing a strong pipeline of qualified leads to support the company’s revenue growth. This role focuses on identifying potential clients, initiating first contact, nurturing relationships, and qualifying opportunities before handing over sales-ready leads to the Business Development Managers.
Key Responsibilities:
Lead Generation & Prospecting
- Identify and research potential clients across relevant industries and markets.
- Generate leads through cold calls, cold emails, LinkedIn outreach, social media messaging, and other prospecting channels.
- Build and maintain an active database of prospects and decision-makers.
Initial Outreach & Qualification
- Initiate first contact with prospects to introduce CREA’s services and assess client needs.
- Qualify leads based on predefined criteria (budget, needs, decision authority, timing).
- Maintain consistent follow-up and relationship nurturing until the prospect is ready for a meeting.
Pipeline Management
- Track and manage lead progress using CRM tools or internal tracking systems.
- Ensure accurate documentation of client information, conversation notes, and follow-up actions.
- Maintain a healthy and up-to-date lead pipeline to support Business Development targets.
Handover to Business Development Team
- Coordinate with Business Development Managers to arrange qualified client meetings.
- Ensure smooth handover by providing clear background, client needs, and conversation history.
- Support Business Development Managers during early-stage discussions when needed, prior to pitching and deal closure.
Qualifications:
- Bachelor’s degree in Business, Marketing, Communications, or a related field.
- 3–5 years of experience in lead generation, sales development, inside sales, or a similar role.
- Strong experience with cold calling, outbound messaging, and prospecting techniques.
- Familiarity with CRM systems and lead tracking tools is a plus.
- Excellent communication and interpersonal skills.
- Highly organized, target-driven, and comfortable working with KPIs.
- Resilient mindset with the ability to handle rejection and maintain motivation.
Why Join Us:
- Join a fast-growing company at the forefront of e-commerce and live commerce in Southeast Asia
- Work with top international and regional brands across fashion, beauty, lifestyle, and more
- Lead a high-performing team and play a key role in shaping our commercial future
- Dynamic, multicultural, and collaborative work environment with strong opportunities for career development
What We Offer:
- Career development opportunities within a leading eCommerce company.
- Benefits packages include Health, Life, Dental insurance
- Hybrid working environment (One day a week Work-from-Home)
- 16 days of Annual Leave and 3 days of Business Leave to ensure time for rest and personal commitments.
Office Location:
- APAC Tower – BTS Ekkamai (Working on Monday to Friday)
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