Ecosystem Marketing Lead - Mantle
At a glance
Senior General Marketing role at deCircle. Remote, China · full-time.
Pay not stated Marketing Lead salary
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll shape ecosystem marketing plans using market signals to increase visibility and engagement
- You'll build and sustain partner relationships across the Mantle Ecosystem
- You'll track campaign results, review trends, and refine audiences, messaging, and engagement tactics
- You'll connect regional and global teams while coordinating ecosystem launches and go-to-market work
- You'll create marketing and amplification campaigns to support ecosystem growth
What you bring
- You have a bachelor's degree in marketing, business administration, or a related field; advanced study is preferred
- You bring extensive ecosystem marketing or partnership experience with proven results in global crypto markets
- You understand regional market conditions, regulatory requirements, and cultural differences
- You can build relationships with protocol leaders, industry influencers, and internal teams
- You use analytics tools and proactive cross-functional leadership to improve campaigns and reach shared goals
Who this fits
You'll suit this role if you thrive in global crypto marketing, partner relationship work, and coordination across regional and global teams. The listing requires you to be based in a European Union or United States time zone, although the location is also described as remote China and remote.
From the employer
Who we are
Mantle Ecosystem comprises an Ethereum layer 2 (L2) — Mantle Network, a decentralized autonomous organization (DAO) — Mantle Governance, one of the largest on-chain treasuries — Mantle Treasury, and an Ether (ETH) liquid staking protocol — Mantle LSP: all built on Ethereum. Mantle token ($MNT) is the unified product and governance token of the ecosystem.
Mantle Network is the eighth largest L2 by TVL according to L2BEAT. Mantle LSP's receipt token $mETH is the fourth largest liquid staking token by TVL according to DefiLlama. With tokens worth $3.8 billion, Mantle Treasury is one of the largest on-chain treasuries in the world, and the single largest when discounting native tokens thanks to its large ETH, ETH equivalents and stablecoin holdings.
Your role:
Ecosystem Strategy Development and Relationship Management:
Lead the development and execution of tailored ecosystem marketing strategies, leveraging insights and market trends to drive brand visibility and engagement.
Establish and nurture strategic relationships with partners within the Mantle Ecosystem.
Performance Optimization and Analysis:
Implement tracking mechanisms to monitor and analyze the performance of ecosystem marketing campaigns, leveraging data-driven insights to optimize targeting, messaging, and engagement strategies.
Conduct regular performance reviews and analysis, identifying key trends, opportunities, and areas for improvement to enhance campaign effectiveness and ROI.
Cross-Regional Collaboration and Leadership:
Foster strong collaboration and alignment between regional and global teams, serving as a liaison between global stakeholders and internal departments to ensure cohesive execution of ecosystem marketing initiatives.
Craft marketing and amplification campaigns and coordinate GTM strategies for ecosystem growth.
Bachelor's degree in Marketing, Business Administration, or a related field. Advanced degree preferred.
Extensive experience in ecosystem marketing, partnership management, or related roles, with a strong track record of success in global crypto markets.
Deep understanding of regional market dynamics, regulatory frameworks, and cultural nuances.
Based in EU or US Timezone.
Excellent communication and interpersonal skills, with the ability to build and maintain relationships with a wide range of stakeholders, including the protocols' key leaders, industry influencers, and internal teams.
Strong analytical skills and proficiency in data-driven decision-making, with the ability to leverage analytics tools and platforms to optimize campaign performance and drive business outcomes.
Demonstrated leadership capabilities, with a proactive and collaborative approach to driving cross-functional alignment and achieving shared goals.
Not this one either?
Claude or ChatGPT reads the other 90,537 for you.
Get better matches →
