Social Media Manager
At a glance
Mid-level Social Media role at Fuku. Kuala Lumpur · full-time.
Pay not stated Social Media Manager salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Build organic short-form content across TikTok, Instagram, YouTube Shorts, LinkedIn, and Facebook
- Turn organic reach into leads and revenue, tracking reach, lead volume, and attributed sales
- Convert executive feedback into clear direction for creators and media partners
- Improve production speed with AI automation and modern workspace tools
- Lead internal strategists while coordinating external creators and agency vendors
What you bring
- At least five years in social media management or growth content, including two years leading teams
- Know how psychological angles, copy structures, and video hooks convert audiences in US, UK, and European markets
- Comfort rewriting scripts, sharpening opening hooks, and reviewing platform data with the team
- Strong understanding of user behavior, algorithms, and organic attribution across the funnel
Who this fits
You’ll suit a hands-on manager who can balance content strategy with execution and work closely with the Chief Growth Officer and Founder. The role is based in Kuala Lumpur with two required office days each week, on Tuesday and Thursday. You must already have the right to work in Malaysia because work visas, employment passes, and relocation support are not provided.
From the employer
Social Media Manager
Why is this role awesome?
- Global Scale & Impact: Lead the organic content strategy for a market-leading global consumer brand and direct-to-consumer (DTC) media network.
- Direct Executive Seat: Work directly with the Chief Growth Officer and the Founder, enabling rapid creative execution without slow corporate approval chains.
- Total Autonomy: Enjoy complete creative ownership to pilot new channels, run bold experiments, and build the organic content playbook from scratch.
Project Overview:
- Spearhead a strategic transition from basic brand awareness and aesthetic curation to transforming massive organic top-of-funnel reach into an active engine for high-intent leads and direct-response revenue.
Responsibilities:
- Hands-on Execution (60% Strategy / 40% Doing): Serve as the core practitioner to scale native short-form content frameworks across TikTok, Instagram, YouTube Shorts, LinkedIn, and Facebook.
- Own the Revenue Funnel: Take direct accountability for three key business metrics—Organic Reach, Lead Volume, and Attributed Revenue.
- Executive-to-Team Bridge: Translate rapid, high-level feedback from executive leadership into clear, immediate directives for creators and external media partners.
- Workflow Automation: Audit production pipelines and introduce AI automation and modern workspace tools to maximize team speed and content output.
- Team Leadership: Direct, mentor, and align a small, highly capable internal team of strategists and manage an extended contractor network.
Must Have:
- 5+ Years of Digital Experience: Demonstrated success in high-impact social media management or growth content strategy, with at least 2 years of direct team leadership.
- Global Perspective: Deep, intuitive understanding of psychological angles, copy structures, and video hooks that convert audiences within Western markets (US/UK/Europe).
- Hands-on DNA: Willingness to actively participate in tasks such as rewriting scripts, optimizing intro hooks, or analyzing platform data alongside the team.
- Funnel Mastery: Strong grasp of user behavior, algorithmic distribution, and organic attribution mechanics to guide casual viewers into qualified leads.
Team / Culture:
- Report directly to the Chief Growth Officer / CMO.
- Manage 2 internal strategists, as well as external content creators and agency vendors.
- Fast-paced, high-velocity team environment.
Location:
- Kuala Lumpur, Malaysia.
- Modern hybrid schedule: 2 days in-office weekly (every Tuesday and Thursday).
How to Apply:
- Click the “apply” button. You may submit your CV or LinkedIn profile—whatever you have available.
- The recruiter is happy to provide more information before you apply.
- Every applicant or enquiry will receive a reply.
Note:
- Employment passes, work visas, or relocation are not provided.
- Only candidates with work rights in Malaysia will be considered.
Not this one either?
Claude or ChatGPT reads the other 90,537 for you.
Get better matches →
