Digital Marketing Specialist - SaaS
At a glance
Mid-level Digital Marketing role at Huzzle. Remote, South Africa · full-time.
Pay not stated Digital Marketing Specialist salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Manage LinkedIn and other digital channels with B2B content for senior decision-makers
- Improve search visibility through keyword research, on-page SEO, local listings, and performance reporting
- Build campaigns with sales around pipeline needs and lead generation in professional services and regulated sectors
- Produce practical, revenue-focused emails, articles, social posts, sales materials, and follow-up content
- Run webinars and track leads, campaign activity, and marketing contribution in CRM and automation tools
What you bring
- Hands-on B2B digital marketing experience, preferably in remote roles
- A track record of working with sales on revenue-led marketing
- Experience delivering webinars or event marketing campaigns
- Proficiency with CRM and marketing automation tools
- Experience in IT services, MSP, SaaS, cybersecurity, or a related field
Who this fits
You’ll suit this role if you prefer hands-on B2B execution and enjoy working closely with sales to support pipeline growth. The position is remote from South Africa, supporting a UK-based managed service provider. AI-assisted marketing, cybersecurity messaging, and polished professional copywriting are useful additions.
From the employer
About Huzzle
At Huzzle, we connect exceptional talent with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include high-growth startups, digital agencies, and tech platforms across SaaS, MarTech, FinTech, and eCommerce. Unlike traditional outsourcing, you’ll be placed directly with a client as a valued, long-term member of their team.
About the Company
Our client is a UK-based Managed Service Provider (MSP) delivering secure, compliant, and reliable IT services to organisations across London and surrounding regions. They specialise in helping businesses improve productivity, reduce operational risk, and scale efficiently through modern IT infrastructure, cybersecurity, and cloud solutions.
Job Summary
We are hiring a Digital Marketing Executive to own and execute digital marketing campaigns that directly support sales pipeline growth. This is a hands-on, execution-focused remote marketing role ideal for someone with strong B2B experience who thrives at the intersection of marketing and sales.
Key Responsibilities
- Digital Presence & Content Ownership
- Manage and grow LinkedIn and other relevant digital channels
- Create and publish high-quality B2B content aligned with key industries
- Maintain a consistent, professional tone tailored to senior decision-makers
- SEO & Local Visibility
- Execute SEO strategies including keyword research and on-page optimisation
- Support local SEO initiatives (Google Business Profile, listings, reviews)
- Track, analyse, and report on SEO performance metrics
- Campaign Planning & Execution
- Plan and execute targeted digital marketing campaigns aligned with sales priorities
- Collaborate closely with sales leadership to support active pipeline opportunities
- Focus on lead generation in key sectors such as professional services and regulated industries
- Sales Enablement Content
- Create conversion-driven content including:
- Email campaigns and nurture sequences
- Blog articles and LinkedIn posts
- Sales decks and one-pagers
- Webinar follow-up materials
- Ensure all content is clear, practical, and revenue-focused
- Webinars & Event Campaigns
- Plan, promote, and execute webinars end-to-end
- Manage registration, engagement, and follow-up workflows
- Use webinars as a core channel for generating qualified leads
- CRM, Automation & Reporting
- Use CRM and marketing automation tools to track leads and campaigns
- Provide performance insights and reporting to leadership
- Support sales teams with visibility into marketing impact
Requirements
- Essential
- Proven experience in B2B digital marketing (remote marketing jobs experience preferred)
- Strong collaboration with sales teams and understanding of revenue-driven marketing
- Experience running webinars or event-based marketing campaigns
- Proficiency in CRM and marketing automation tools
- Background in IT services, MSP, SaaS, cybersecurity, or similar industries
- Desirable
- Experience with AI-assisted marketing or outbound tools
- Understanding of cybersecurity, compliance, or risk-based messaging
- Strong copywriting skills for professional audiences (AI-assisted writing acceptable with strong editing ability)
Benefits
🤝 Collaborative team environment with structured onboarding and support
💰 Compensation: Based on skillset and experience
🌎 100% remote role with global exposure
🚀 Fast-growing companies and performance-based career acceleration
🎯 Real impact in high-growth environments
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