Senior Brand Manager
At a glance
Senior Brand Marketing role at Lextorah LDS. Lagos · full-time.
Pay not stated Brand Manager salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Identify new market segments and lead launches for new products
- Create brand campaigns aimed at growing market share and supporting profitable growth
- Coordinate with product development on new offerings and adapt promotion to agreed plans
- Keep KPIs, sales, market share and brand equity updates current
- Track competitors, market conditions and product changes while addressing customer concerns
What you bring
- Hold a BSc or HND in marketing or a related field; an MBA is an advantage
- Bring at least five years in marketing and brand management, especially within FMCG
- Show a record of building brands and launching new products
- Apply marketing skills across concept development, communications, advertising and research
- Communicate and write well while contributing effectively as a team member
Who this fits
This role suits a senior marketer with FMCG experience and evidence of successful brand building and product launches. You will work onsite in Lagos for a quick-service restaurant business with outlets in and around the country. Strong interpersonal skills and comfort handling customer and client concerns are part of the role.
From the employer
Our client, a leader in the quick service restaurant sector of the economy with Head office in Lagos and a wide network of outlets in and around the country, requires a talented resourceful and exceptional team –player as our senior brand manager.
Implement new market segment opportunities and leads the organization through new product lunches.
Deliver excellent brand marketing execution that will contribute to long term profitable growth.
New product development in liaison with product development unite.
Creative campaign for increase of market share.
Contribute to development through advertising and adapting to agreed strategy for existing and new products.
Updates KPIs, sales, shares and equity scores regularly.
Respond to sales inquires and concerns by phone, electronically or in person .
Ensure customer service satisfaction and good client relationship
Monitor competitors, market conditions and product development.
BSC/HND in Marketing or related discipline. MBA an added advantage
Minimum of 5 years experience in marketing and Brand management especially in FMCGs sector.
A proven track record in building brands and launching new products.
Basically level of marketing competencies including concept development communication and advert and market research.
Team player with strong inter personal skills
Good communication and writing skills.
Send your email to :
email: seniorbrandmanager2013@gmail.com
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