Aviation Marketing Lead - FTC
At a glance
Senior General Marketing role at Manchester Airports Group. London Stansted Airport.
Pay not stated Marketing Lead salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Build strategic campaigns for assigned airline accounts, setting goals, KPIs and ways to judge results
- Coordinate internal teams and outside partners to deliver aviation marketing activity locally, nationally and internationally
- Create B2B marketing support for aviation business development through materials, events and PR
- Plan the yearly aviation marketing calendar and run airline inaugurals, route milestones and passenger events
- Control marketing and advertising spend, directing budgets toward business objectives
What you bring
- Extensive experience taking campaigns from initial brief and creative development through media planning and results analysis
- Strong communication and influencing skills across management levels, internal functions and external partners
- Event management experience, with an organised and detail-focused way of working
Who this fits
This role suits a senior marketer who can work independently while also coordinating teams, airlines and external partners. Travel or aviation experience is preferred, and the position is a twelve-month fixed-term contract based at London Stansted Airport with hybrid working.
From the employer
• Aviation Marketing Lead (12 Month FTC)
• Based at London Stansted Airport
• Hybrid Working
Why London Stansted Airport?
Every year, London Stansted Airport connects 30 million passengers with more than 190 destinations across the globe. Part of the largest UK owned airport operator group, MAG, London Stansted Airport supports 12,000 jobs on site and generates around £7.75bn each year for the region.
Sustainability is one of our core values, and it shapes everything we do. We're committed to protecting the environment and supporting our local communities. Our programmes include airport and airline decarbonisation, comprehensive education, skills and employment support and community engagement initiatives including volunteering opportunities.
At MAG, we recognise creating a first-class journey for our customers starts by creating a first-class career journey for our colleagues and we are committed to building inclusive environments in which our people can thrive.
You’ll also have access to some great benefits including:
- Bonus scheme
- 10% company contribution pension
- 25 days holiday plus bank holidays
- Free parking
- Subsidised public transport
- Huge range of company discounts
- 2 volunteering days per year
- Free Virtual GP service, available 24 hours a day, 7 days a week
- Care Concierge service
The role
Reporting to the Head of Brand & Marketing, as an Aviation Marketing Lead at London Stansted Airport, you will:
- Deliver a blend of strategic marketing plans and campaigns for the portfolio of airline accounts in your remit.
- Clearly outline campaign goals, set measurable KPIs and analyse campaign effectiveness.
- Work with cross-functional internal teams and external partners to successfully execute marketing initiatives.
- Develop strong relationships with key partner airlines, understanding their business models and strategic goals.
- Support the Aviation team in the creation, execution and measurement of their marketing activity, locally, nationally and internationally.
- Support Aviation Business Development by delivering a B2B strategy, including marketing materials, events and PR.
- Work with the airport marketing executive to deliver the annual aviation marketing calendar.
- Support and manage key events such as airline inaugurals, route milestone celebrations and passenger events.
- Manage marketing and advertising budgets with the effective allocation to activities that will meet business objectives
What will make you successful in the role?
- Extensive experience managing campaigns from briefing and creative conception to media planning and performance
- Ability to effectively influence and communicate cross-functionally with all levels of management and external partners
- Ability to work both independently and collaboratively
- A background in travel/aviation (preferred)
- Event Management experience
- Organised and detail focused approach
Equal Opportunities & Reasonable Adjustments
We’re building something brilliant at MAG: a diverse team of Journey Makers who share our values and want to make a difference. We’re on a mission to be number one in our industry, and that takes talent in all its forms. With so many exciting roles across our airports and businesses, there’s space for your unique strengths to shine.
Whether this is your first role or your next big step, we want to hear from you – even if you don’t think you tick every box. What matters most is what you bring.
We’re proud to be a Disability Confident employer. If you need any adjustments to support your application or interview, just let us know. We’re committed to helping you perform at your best.
At MAG, every journey matters. Our Colleague Communities play a big part in that: Women’s Network, Embrace (Race & Ethnicity), Fly with Pride (LGBTQIA+), Mind Matters (Mental Health), PACT (Parents & Carers), RespectABILITY (Disability & Neurodiversity), and the CAVU Global ID&E Affinity Group.
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