Vice President of Marketing
At a glance
Leadership Marketing Leadership role at Uline. 5 Locations · full-time.
Pay not stated Marketing Leadership salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Set the direction for catalog and print marketing across a portfolio exceeding 45,000 products
- Connect catalog, email and digital campaigns using customer insight to improve retention and engagement
- Track response data, campaign results and ROI to direct marketing spending toward growth opportunities
- Develop directors and managers across strategy, execution, targeting and marketing operations
- Align initiatives with Creative, Merchandising, Sales and Finance while overseeing major annual investment
What you bring
- A bachelor's degree is required, with an MBA preferred
- At least fifteen years in direct, catalog and print marketing
- At least ten years managing leaders and cross-functional teams in a fast-moving environment
- A record of negotiating vendor agreements, handling substantial marketing budgets and improving operations
Who this fits
This role suits an experienced marketing executive who has led large catalog programs in retail, ecommerce, direct mail publishing or direct-to-consumer settings. You should bring strong customer analytics, segmentation and database marketing expertise. The position is fully on-site at the Pleasant Prairie, Wisconsin headquarters and includes a pre-employment hair follicle screening.
From the employer
Vice President of Marketing
Corporate Headquarters
12575 Uline Drive, Pleasant Prairie, WI 53158
Lead strategy. Shape investment. Drive customer growth. Uline is seeking a Vice President of Marketing to lead one of North America’s largest and most distinctive direct marketing programs. Reach millions of customers through Uline’s industry-leading catalog, digital marketing and email programs spanning 45,000+ products.
Guide a high-performing marketing organization and shape the strategy behind Uline’s continued growth. Partner with executive leadership to build on our long-term success.
Position Responsibilities
Direct Uline’s large-scale catalog and print marketing strategy, driving customer growth, retention and engagement across 45,000+ products.
Shape integrated marketing across catalog, email and digital channels, using customer insights to reach the right audiences and strengthen customer relationships.
Measure campaign performance and ROI, using data and response tracking to optimize marketing investments and identify opportunities for growth.
Lead and develop directors and managers across marketing strategy, campaign execution, audience targeting and operations.
Partner with executive leaders across Creative, Merchandising, Sales and Finance to align marketing initiatives and oversee $500M+ in annual investment.
Minimum Requirements
Bachelor’s degree. MBA preferred.
15+ years of direct marketing, catalog and print marketing experience.
10+ years of experience leading managers and cross-functional teams in a fast-paced business environment.
Proven success negotiating vendor contracts, managing large marketing investments and improving operational efficiency.
Preferred Experience
Experience leading large-scale catalog, programs in a retail, eCommerce and direct-mail publishing or direct-to-consumer environment.
Advanced expertise in customer analytics, segmentation and database marketing.
Benefits
Complete health insurance coverage and 401(k) with 6% employer match that starts day one!
Multiple bonus programs.
Paid holidays and generous paid time off.
Tuition Assistance Program that covers professional continuing education.
Employee Perks
On-site café and first-class fitness center with complimentary personal trainers.
Over four miles of beautifully maintained walking trails.
About Uline
Uline, a family-owned company, is North America’s leading distributor of shipping, industrial, and packaging materials with over 10,000 employees across 15 locations.
Uline is a drug-free workplace. All new hires must complete a pre-employment hair follicle drug screening. All positions are on-site.
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Our employees make the difference and we are committed to offering exceptional benefits and perks! Explore Uline.jobs to learn more!
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