Assistant Vice President - Gaming Marketing
At a glance
Leadership Marketing Leadership role at Wam Iabkey. United Arab Emirates · full-time.
Pay not stated Marketing Leadership salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Grow gaming revenue through VIP acquisition, retention, promotions, and segment-specific business plans
- Lead player development teams while building repeat business with VIP guests, agents, and strategic partners
- Create events and marketing programs that increase visits, gaming spend, loyalty, and measurable financial returns
- Use KPIs, analytics, and market intelligence to improve segmentation, offers, reinvestment, and forecasts
- Manage compliance, budgets, controls, processes, and cross-functional alignment across the resort
What you bring
- A bachelor’s degree; a master’s degree or MBA is preferred
- Eight to twelve years in gaming marketing, VIP services, or player development
- A record of revenue growth in premium gaming or luxury hospitality
- Leadership experience with hosts, player development executives, and marketing teams
- Expertise in player reinvestment, segmentation, ADT, Theo, revenue modeling, and regional or international gaming markets
Who this fits
You’ll suit a senior gaming marketer who can lead player development teams, grow premium business, and make decisions from revenue and player data. The role is full-time in the UAE and supports Wynn Al Marjan Island, which is scheduled to open in 2027. You’ll work across gaming operations, hospitality, finance, digital, and food and beverage while engaging executive and external stakeholders.
From the employer
About Wynn Al Marjan Island
Wynn Al Marjan Island will be the first integrated resort in the UAE. Set to open in 2027, the resort will be located 50 miles from Dubai International Airport in the emirate of Ras Al Khaimah. The resort will offer 1,530 rooms and suites, 22 restaurants, lounges, and bars, a theater, and a beach club. It will feature multiple swimming and wading pools, a five-star spa, a salon, a shopping promenade, and a celebrations and events center.
About the Position
Wynn Al Marjan Island is currently seeking an Assistant Vice President to join the resort’s Gaming Marketing team.
The primary duties and responsibilities of this role are:
Revenue Generation & Strategic Growth
Drive revenue performance through targeted marketing strategies, VIP acquisition, player retention, and optimized promotional programs.
Develop and execute business plans that grow gaming revenue across international, regional, and premium segments.
Identify high-value markets and segments, deploying acquisition strategies that maximize return on investment.
Monitor KPIs (theoretical win, trip frequency, ADT, yield per segment) and adjust strategies to ensure continual growth.
Lead commercial initiatives that support the property’s annual revenue goals and long-term strategic positioning.
VIP & Player Development Leadership
Oversee Player Development teams, ensuring high-performance culture, coaching, and accountability for revenue outcomes.
Strengthen relationships with VIP players, agents, and strategic partners to expand market reach and repeat visit frequency.
Introduce innovative host engagement strategies, data-driven portfolio management, and personalized guest experiences.
Ensure consistent execution of service standards for premium and VIP clientele.
Marketing Strategy & Program Execution
Design and refine marketing programs, events, and promotions that drive visitation, gaming spends and loyalty.
Ensure all marketing initiatives align with brand standards and deliver measurable financial impact.
Monitor competitor activities and global market trends to maintain a leading-edge marketing strategy.
Work closely with analytics teams to optimize segmentation, offer distribution, reinvestment, and forecast accuracy.
Stakeholder & Cross-Functional Collaboration
Partner with Gaming Operations, Hospitality, Finance, Digital, and F&B to support integrated guest experiences.
Represent Gaming Marketing in executive meetings, supporting data-driven decisions and operational alignment.
Strengthen relationships with travel partners, agents, and key external stakeholders to grow premium business.
Operational Excellence
Ensure compliance with all regulatory, audit, and internal control standards.
Oversee budget planning, reinvestment controls, and expense management to maximize profitability.
Streamline processes and systems to enhance team efficiency, data accuracy, and service delivery.
About You
The ideal candidate for this position will have the following experience and qualifications:
Bachelor’s degree required; Master’s degree or MBA preferred.
8–12 years of progressive experience in gaming marketing, VIP services, or player development.
Proven track record of delivering revenue growth in a high-end gaming or luxury hospitality environment.
Strong leadership experience managing hosts, player development executives, and marketing teams.
Deep understanding of player reinvestment, segmentation, ADT, Theo, and revenue modeling.
Established network or expertise in regional and international gaming markets.
About Wynn Al Marjan Island’s Benefits
We offer an attractive salary, paid in Dirhams (AED), the local currency of the UAE. In addition, we offer an excellent leave policy, a healthcare package, incentive programs, and other employee benefits. The result is a package that makes this role highly attractive to outstanding applicants seeking a career with Wynn Resorts, among the most renowned and celebrated brands in the global hospitality industry.
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